Best Social Media Agencies in Amsterdam (2026)

Introduction

Amsterdam has a large and varied social media scene, and the 10 agencies below cover most of it: always-on community management, creator and influencer campaigns, TikTok-first content and paid social. Each one treats social as its main discipline.

The city suits this kind of work. Many international brands run European social channels from Amsterdam, and Dutch consumer brands lean heavily on creators for reach among younger audiences. The biggest change in 2026 was commerce: TikTok Shop opened in the Netherlands on 15 June 2026, with live shopping and in-app checkout, so agencies that already managed creators now also plan shoppable content and livestreams. Consolidation continued too, with Content Icons and Blauw Gras folded into ACE Social.

Every agency here has an active office in Amsterdam or the wider Amsterdam area in 2026. The list is unranked, since the right fit depends on your audience, your markets and how much of the work you want to keep in-house.

The best social media agencies in Amsterdam

1. We Are Social

Global network office · Centrum · wearesocial.com/nl

We Are Social is a global social-first agency with around 1,300 staff, and its Dutch business runs from an office on the Nieuwe Spiegelstraat. It publishes the annual Digital report series (Digital 2027 came out on 21 October 2026) and the Think Forward trends report, both widely used in marketing planning.

The network’s client list includes Samsung, Audi, adidas, Activision and RB, and its recent case studies include Barilla’s “The Rooftop Match” and Uber Eats’ #BringIt. It suits brands that want an Amsterdam team connected to other markets, with in-house content production and influencer work under one roof.

2. Dorst & Lesser

Founded 2011 · Oud-West · dorstenlesser.com

Dorst & Lesser is a social media agency of more than 50 people, founded in 2011 and based on the Overtoom. Its services run from always-on channel management and community work to TikTok and YouTube campaigns, paid social, social listening, UGC and employer branding on social.

The client list leans towards food, drink and retail: Alpro, Action, Lidl, Hornbach, Jägermeister, Biscoff, Duvel, Bavaria, Dr. Oetker and Funda. The agency publishes a monthly round-up of platform changes, which is a useful way to judge how closely it follows Meta and TikTok updates before a pitch.

3. For You Agency

Founded 2020 · Westerpark · foryouagency.com

For You Agency started in 2020 as a talent management business for Dutch TikTok creators and has grown into a social-first marketing agency. It still represents many of those creators, and it lists TikTok and YouTube as official partners. Services cover social content and strategy, influencer marketing, PR and brand activations, and long-form content through its For You Studios arm.

Case studies include Revolut, Thuisbezorgd.nl (Just Eat Takeaway.com) and Hunkemöller, and brands shown on its site include Unilever, L’Oréal and Estée Lauder. Because the agency also manages talent, ask how it handles creator selection when one of its own roster is a fit.

4. Onfluence

Founded 2017 · Duivendrecht · onfluence.nl

Onfluence has run influencer and social campaigns since 2017 and is one of the earlier Dutch specialists in the field. It works with micro-influencers at scale across TikTok, Instagram, YouTube and LinkedIn, and produces short-form and always-on content as well as handling matchmaking and campaign management. It has offices just outside the city in Duivendrecht and in Arnhem.

Recent case studies include Netflix, KFC, HelloFresh, Olay with Etos, Swapfiets and SPA. It is a good fit for brands that want many smaller creators in one campaign.

5. MOOI the agency

Founded 2007 · Amsterdam-West · mooitheagency.com

MOOI started as a PR agency in 2007 and now combines PR, influencer marketing, social content, events and media buying. It has an office and showroom on the Haarlemmerweg. The agency is strongest in beauty, fashion and lifestyle.

Its cases include Hunkemöller, ghd, KIKO Milano, Estée Lauder, Wella Professionals, Omega and Nelson. For product launches that need seeding, events and creator content to run together, the PR background is useful.

6. First

Independent · Centrum · wearefirst.nl

First describes itself as an independent creative agency focused on influencer marketing, and works with more than 1,000 influencers a year from its office on the Singel. Campaigns tend to be built around a clear creative idea, with humour and everyday situations doing much of the work.

Case studies include Heineken, Kruidvat, DHL eCommerce, Cetaphil, Arla Foods, GVB, Leen Bakker and Royal Club. The GVB and Kruidvat work shows how it handles local, Dutch-language audiences.

7. ACE Social

Part of the ACE agency group · Houthavens · ace.nl

ACE is an Amsterdam agency group that describes itself as “12 expert agencies working as one”, and ACE Social is its social practice. Content Icons, the creator agency founded in 2019, and Blauw Gras now operate as ACE Social. The social team covers strategy and insights, concepts, formats and production, and community management, with a separate Creators team alongside.

Featured group work includes Samsung, McDonald’s, HAK and the Rijksmuseum, and clients shown include Schiphol, Pathé, Kruidvat and ANWB. It suits brands that want social and creator work tied to PR, campaigns and performance in the same group.

8. Hey Honey

Amsterdam-headquartered · Centrum · heyhoneyglobal.com

Hey Honey is a social-first creative agency headquartered on the Stationsplein, with a second office in Copenhagen. It works across TikTok, Instagram and LinkedIn, and organises its services around strategy, creative, social and creators, advocacy and media.

Brands it lists as partners include Crocs, JBL, Harman Kardon, Henkel’s Persil and got2b, Allbirds and Armedangels, alongside non-profits such as Plan International and ILGA-Europe.

9. Scooperz

Breda-headquartered · Centrum · scooperz.com

Scooperz is a social-first agency with about 15 years of experience, headquartered in Breda with offices in Amsterdam (on the Weteringschans) and Paris. Its work covers social strategy and content, a UGC studio, community management including customer care and moderation, influencer campaigns and creator talent management.

Brands named on its site include L’Oréal (Lancôme, CeraVe, Garnier, Maybelline), LEGO, Gymshark, Braun, Burger King, air up and bol.com. The community management offer is broader than most on this list, which matters for brands with high comment volumes.

10. Balans Social

Boutique agency · Jordaan · balanssocial.com

Balans Social is a smaller Amsterdam agency on the Prinsengracht that handles organic social management, paid social, content creation and influencer campaigns across Meta, TikTok and LinkedIn.

Clients include Wagamama, Mizuno, Lee Kum Kee, Jongga and TIMIO. A smaller team means more senior attention on each account, which suits brands with one or two priority markets.

What to look for in an Amsterdam social media agency

Start with what you need day to day. Some agencies on this list are built around always-on channel management and community care, others around creator campaigns, and a few around talent they represent. A brand with high comment volumes needs moderation and customer care cover; a launch needs creators, seeding and paid amplification.

Ask how the agency selects creators. Agencies that also manage talent can move quickly and know their roster well, but you should know when a recommended creator is on the agency’s own books. Ask for audience data on each creator as well as follower counts.

Check language and market cover. Amsterdam agencies often run Dutch, Belgian and wider European channels at once. Find out who writes and moderates in each language, and whether TikTok Shop and live shopping are in scope now that they are available in the Netherlands.

Finally, look at how content moves from brief to post. Social teams produce large volumes of short videos, stills and captions, often with several rounds of client feedback per week. Agencies with one place for raw footage, drafts and approvals, and a clear record of what was signed off, avoid the version confusion that slows a content calendar down.

How Fabric helps social media agency teams

Fabric gives a social team one workspace for footage, drafts, client feedback and account knowledge, with AI search across all of it. The setup for social media content teams is built around the way these agencies work: many clients, many short assets and a calendar that never stops.

Raw clips and creator deliveries sit in Fabric’s cloud drive, which streams files on demand so they take no local disk space, and editors can open heavy video files without a full download. Search works by meaning across documents, images and transcribed audio and video, so a team can find the clip where a creator mentions a product, then jump to that timestamp. Similar search finds visually related images and footage when a client asks for “more like this one”.

A content calendar can live in Kanban, where any folder becomes a board whose cards are the files themselves, so moving a draft from “edit” to “client review” moves the real asset. Clients leave threaded comments through a shared link without creating an account. With annotations, reviewers can leave timestamped comments on video, draw on any image or video frame, and highlight and comment on PDFs and documents.

For reporting and pitches, any file or folder can be published as a web page, and link analytics shows when each named recipient opened it and for how long. On Team plans, self-writing docs keep a page for each client up to date from meetings, Slack and the workspace, covering decisions, deliverables and open items.

Link analytics is included on Pro and Team plans, and self-writing docs on Team plans. See plans for teams.

Frequently asked questions

What is the best social media agency in Amsterdam?

It depends on the job. For always-on channel management, Dorst & Lesser and Scooperz have the broadest services; for creator campaigns, Onfluence, First and For You Agency are specialists; and We Are Social offers an Amsterdam team inside a global network.

What is the difference between a social media agency and an influencer agency?

A social media agency manages a brand’s own channels, content and community, while an influencer agency builds campaigns with outside creators. Most Amsterdam agencies on this list now do both, though each leans one way.

Do Amsterdam social media agencies handle TikTok Shop?

TikTok Shop opened in the Netherlands on 15 June 2026, and several agencies now plan shoppable content and live shopping alongside creator campaigns. Ask any agency for examples of Dutch TikTok Shop work before you brief them.

What happened to Content Icons?

Content Icons, the Amsterdam creator agency founded in 2019, now operates with Blauw Gras as ACE Social, part of the ACE agency group on the Danzigerkade.

Where can I find agencies that produce branded video for social?

Some agencies here produce content in-house, but for larger branded content and video shoots, see the best content studios in Amsterdam and video production companies in Amsterdam.

Related lists

Social media agencies in other cities: New York · London · Los Angeles · Chicago · Toronto

More in Amsterdam: Creative agencies · Content studios · Marketing agencies · Advertising agencies · Video production · Branding agencies

Run your agency on Fabric: Fabric for social media content teams · Fabric for TikTok agencies · Content planning in Fabric