The AI workspace for your competitive research

The AI workspace for your competitive research

You screenshot competitor pricing pages. You save their blog posts. You clip their product announcements. You bookmark their feature pages. You take notes from their webinars. You photograph their booth at a conference. It all goes somewhere different: screenshots in your camera roll, bookmarks in your browser, notes in a doc, clips in a read-later app. When someone asks "what's Competitor X charging for their enterprise plan" the answer is in a screenshot from three months ago that's buried in a thousand other images.

Competitive research is one of the most important and least organised categories of business intelligence. Fabric puts every piece of competitive intel in one searchable library. Search by competitor, feature, pricing, or positioning. Ask the AI to compare across competitors. Build a living competitive landscape that stays current.

Search by competitor, feature, or pricing

AI search reads inside screenshots, saved articles, clipped web pages, and notes and searches by meaning. "Competitor X's enterprise pricing" finds the screenshot. "Every competitor that offers a free plan" finds the relevant intel across your library. "Feature announcements from the last quarter" finds the saved blog posts and clippings. The search reads text inside screenshots, so a photographed pricing page is as searchable as a saved article.

AI that compares across competitors

The AI assistant synthesises across your competitive collection. "Compare pricing across all competitors I've tracked" produces a synthesis. "What features does Competitor X have that we don't" draws from your saved product pages and feature announcements. "How has Competitor Y's positioning changed over the last six months" traces the evolution from your saved materials.

Capture from everywhere

Screenshot pricing pages and save via the mobile app. Clip product pages and blog posts with the web clipper. Forward competitive emails and newsletters to email-to-note. Subscribe to competitor blogs via RSS feeds. Photograph conference booths and marketing materials. Every source feeds one searchable library.

Agents can monitor competitor activity on a schedule: check RSS feeds, flag new content, and compile a weekly competitive digest without you spending time on it.

Annotate with analysis

Annotations let you add your analysis to saved intel: "they raised prices 20% since last screenshot," "this feature competes directly with our Q3 release," "weak positioning on security, opportunity for us." The annotations are searchable, so your strategic thinking is as findable as the raw intelligence.

Canvas for competitive landscapes

The canvas lets you arrange competitor profiles, pricing comparisons, and positioning maps spatially. Build a competitive landscape that the team can reference and update. Real-time collaboration means the team builds the picture together.

Organised by competitor and category

Smart organization tags intel by competitor, category, and type automatically. Each competitor's materials cluster together. Pricing intel groups separately from feature announcements. The competitive library organises itself.

Who uses Fabric for competitive research

Founders tracking the competitive landscape. Sales professionals and sales teams needing competitive positioning. Marketers and marketing teams monitoring competitor campaigns. Product managers tracking feature parity. Solopreneurs monitoring their market. Agency owners researching on behalf of clients.

For the competitive research workflow, see competitive research. For market-level research, see market research.

Get started

Put every piece of competitive intel in one searchable library. Try Fabric free.

FAQs

Can I search screenshots of pricing pages?

Yes. AI search reads text inside screenshots and searches by meaning.

Can the AI compare across competitors?

Yes. The AI assistant synthesises across your saved intel to compare pricing, features, and positioning.

Can agents monitor competitors automatically?

Yes. Agents check RSS feeds and sources on schedule and compile weekly competitive digests.

Can I annotate intel with my analysis?

Yes. Annotations let you add searchable strategic notes.

Can I build a competitive landscape on the canvas?

Yes. The canvas supports spatial arrangement of competitor profiles and positioning maps.

Is intel organised by competitor automatically?

Yes. Smart organization groups by competitor and category.

Can I clip competitor web pages?

Yes. The web clipper saves any page and makes it searchable.

Is my data secure?

Yes. Fabric uses AES-256 encryption and is CASA Tier 2 compliant. Your data is never used to train AI models.