Best Creative Agencies in Dallas (2026)

Introduction

Dallas has a strong set of creative agencies, most of them independent, and the nine below are doing some of the city’s best work in 2026. They were chosen for recent campaigns, new agency-of-record wins and recognition from 2025 and 2026.

The market is shaped by its corporate base. Dallas–Fort Worth is home to headquarters such as AT&T, American Airlines, Toyota Motor North America and Kimberly-Clark, and to a long list of restaurant and retail brands, so many local agencies grew up on QSR, retail and consumer accounts. The independent scene has also changed. The Richards Group, for decades the largest US independent, rebranded as TRG in 2022 and named Pete Lempert CEO in March 2025. Several smaller Dallas shops did well at Ad Age’s 2025 Small Agency Awards, and Hispanic and cross-cultural work is a real strength of the city’s independents.

Every agency here has an active office in Dallas or the wider metroplex in 2026. Network offices such as TracyLocke and The Marketing Arm sit on our Dallas advertising agencies list instead. The order below carries no ranking, since the right choice depends on your brief, budget and how you like to work.

The best creative agencies in Dallas

1. TRG

Independent · Deep Ellum · trg.agency

TRG is the agency founded by Stan Richards in 1976 as The Richards Group. Richards left in 2020, the agency took the shorter name in 2022, and longtime principal Pete Lempert, who joined in 1994, succeeded Glenn Dady as CEO in March 2025. It now works from 2700 Commerce Street in Deep Ellum and describes itself as a fiercely independent full-service agency.

The client list still carries long-running names: Chick-fil-A, Motel 6, Ram, Charles Schwab, Orkin and The Home Depot. Recent work includes the SEC’s “It Just Means More” line, Love’s Travel Stops (covered by Ad Age in November 2025), a music video campaign for World’s Best Cat Litter and “Bring It Home” for Floor & Decor in 2026.

2. Firehouse

Independent · Dallas · firehouse.agency

Firehouse is a Dallas independent with close to 30 years behind it, run by president and chief creative officer Tripp Westbrook. It was Ad Age’s Southwest Small Agency of the Year in 2010 and has work recognised by The One Show and Communication Arts. In February 2026 it appointed Jason Niebaum as executive creative director.

Clients include Lennox, for which it released two comedy spots in 2026, Hooters, Toyota, Mary Kay, Uncle Julio’s, Interstate Batteries and the Dallas Zoo. The agency has built its name on unconventional work that pushes clients away from category habits.

3. 3Headed Monster

Independent · Dallas · 3headedmonster.com

3Headed Monster is an independent creative agency on North Central Expressway that combines story, design and strategy across campaigns, social and production. It won Gold for Best Agency Culture at Ad Age’s 2025 Small Agency Awards, and Shon Rathbone has written publicly about how he leads the shop.

In 2026 it was named creative agency of record for Valvoline Instant Oil Change and launched the Ride Wrangler campaign for the brand. It also handles Freddy’s Frozen Custard & Steakburgers and Cicis Pizza, and made the “Quge-Tips” spot for Q-tips with director Littke at Board of Directors.

4. LERMA/

Independent · Dallas · lerma.agency

LERMA/ is a Dallas-based independent full-service agency led by founder and CEO Pedro Lerma, with a strong grounding in Hispanic and culture-forward work. It appointed Omar Quiñones as its first chief strategy officer in early 2026.

Its 2026 output includes the “More” spot for He Gets Us during Super Bowl LX, “Build It Like Beckham” for The Home Depot, and work for the National Pork Board. Brown-Forman hired it to grow the Diplomático rum brand in the US, and in October 2026 it won the Real California Milk account after a competitive review, covering creative, strategy, social, media and multicultural marketing.

5. BeautifulBeast

Independent · Dallas · beautifulbeast.com

BeautifulBeast is a Dallas agency that describes itself as a business-growth company built on cross-cultural creativity and data. It took Silver for Southwest Agency of the Year at Ad Age’s 2025 Small Agency Awards, after its Cardiac Risk Index was named Health Care Campaign of the Year at the 2024 edition.

Recent work includes a 2026 campaign for the dating app Chispa built around football heartbreak, “Wild Pleasures” for Baris, Primark’s first Texas store opening and an April Fools’ stunt for DFW Airport. It also publishes research on multicultural Gen Z creators.

6. 270B

Independent · Plano · 270b.com

270B is a Plano-based, digital-first agency founded by Kristian Bottini, with a team in Brazil and no network or holding-company ownership. It took Silver for Best Use of AI at Ad Age’s 2025 Small Agency Awards and lists two Ad Age Small Agency of the Year awards.

Its longest relationship is with Avocados From Mexico, for which it has run a series of digital Super Bowl campaigns, including an AI prediction platform for the 2026 game. In 2026 NatureSweet promoted it to creative agency of record, covering brand strategy, creative, social and integrated campaigns. Frito-Lay and Destination Cleveland are also clients.

7. Medium Giant

Owned by Hearst · Downtown · mediumgiant.co

Medium Giant is a full-service marketing and creative agency on Commerce Street in Downtown Dallas, working alongside its sister business The Dallas Morning News under Hearst, with a second office in Tulsa. It does a lot of destination and event work, alongside retail and professional services.

For the 90th Goodyear Cotton Bowl Classic in January 2026 it ran strategy and produced more than 500 pieces of content for “The World of the Game”, spanning social, transit, banners and in-stadium signage. Other clients include Carter’s, The Dallas Morning News, Forefront Dermatology, Shipt and the tourism boards of Roswell, New Mexico and Sauk County, Wisconsin.

8. The LOOMIS Agency

Meet the People network · North Dallas · theloomisagency.com

The LOOMIS Agency has worked for challenger brands for more than 35 years and is now one of the independently operated agencies in the Meet the People network. It won at the 2026 Addy Awards and has been named a Best Place to Work by the Dallas Morning News and Dallas Business Journal many times.

It specialises in restaurant, retail, franchise and healthcare accounts. Clients include Texas Dairy Queen, Golden Chick, Texas Oncology, Fitness Connection, Murphy USA, Stanley Steemer and, more recently, the drive-thru chain Salad And Go.

9. Slingshot

Independent · Downtown · slingshot.com

Slingshot is a full-service independent marketing and advertising shop in the West End, at 1701 Market Street. It is a member of AMIN Worldwide, an alliance of more than 50 independent agencies, and runs Circa46, a unit focused on marketing to older consumers.

Its case studies include Visit Dallas, Omni Hotels, Holiday Inn Club Vacations and Guaranty Bank, and its client list includes Mary Kay, UT Southwestern and Jack Daniel’s. It suits travel, hospitality and financial brands that want research-led work.

What to look for in a Dallas creative agency

Start with the categories the agency knows. Dallas shops have deep experience in restaurants, retail, travel and consumer packaged goods, partly because so many of those brands are based in the metroplex. An agency that has run several QSR launches will understand franchisee approvals and promotional calendars without being taught.

Ask about cross-cultural capability early. Hispanic consumers make up a large share of the Texas market, and agencies such as LERMA/ and BeautifulBeast build that understanding into the core team. If your audience is bilingual, check whether the work is conceived in both languages or translated after the fact.

Look closely at size and continuity. Several of the agencies here are small enough that senior creatives work on accounts directly, while TRG brings the depth of a long-established shop. Ask who will run your business, by name, and how long the core team has worked together.

Finally, look at how the agency handles production and review. Dallas agencies often split shoots and post between local partners and their own teams, which means a lot of large files moving between people. A clear approval process, and a single place where clients can find the current cut or layout, saves time across a long relationship.

How Fabric helps creative agency teams

Fabric gives an agency one workspace for its files, client feedback and team knowledge, with AI search across all of it. The agency setup suits the way Dallas shops run several brand accounts at once: one space per client, with briefs, assets, decks and call notes kept together.

Spots, raw footage and layered design files sit in Fabric’s cloud drive, which streams files on demand so they take no local disk space. Search works by meaning across documents, images and transcribed recordings, and colour search finds visual assets by shade. When a team wants to pull references from past campaigns, similar search finds related work from a selected image.

For client delivery, any file or folder can be published as a web page and protected with a password. Link analytics shows when each named recipient opened a link and how long they spent with it, which helps during pitches and review rounds. Clients can leave threaded comments through a shared link without signing up. Commenters can also leave timestamped comments on video and draw on any video frame.

On Team plans, self-writing docs can maintain a page for each client from meetings, Slack and the workspace, covering decisions, deliverables and open items. That is useful when an account changes hands.

Password protection and link analytics are included on Pro and Team plans, and self-writing docs on Team plans. See plans for teams.

Frequently asked questions

What is the best creative agency in Dallas?

It depends on the brief. TRG has the longest track record and a roster of national brands. Among smaller independents, 3Headed Monster, BeautifulBeast and 270B all won at Ad Age’s 2025 Small Agency Awards, and LERMA/ has added several national accounts in 2026.

What happened to The Richards Group?

The Richards Group renamed itself TRG in 2022, two years after founder Stan Richards left. It remains independent and based in Dallas, now in Deep Ellum, and Pete Lempert became CEO in March 2025.

Which Dallas creative agencies specialise in Hispanic marketing?

LERMA/ and BeautifulBeast both put cross-cultural and Hispanic work at the centre of what they do. Several other agencies on this list work with Hispanic audiences as part of wider campaigns.

Where are the big network agencies in Dallas?

Network offices and specialist shops, including TracyLocke and The Marketing Arm, are covered in our list of the best advertising agencies in Dallas. This page concentrates on independents and integrated idea shops.

How much does a Dallas creative agency cost?

Fees vary with scope. Most agencies here work on monthly retainers for agency-of-record relationships or on project fees for campaigns, and smaller shops are often more flexible on project work. Agree the deliverables and how success will be measured before the first brief.

Related lists

Creative agencies in other cities: New York · Los Angeles · Chicago · Austin · Atlanta

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