Best Marketing Agencies in Dallas (2026)

10 Dallas marketing agencies covering performance media, SEO, B2B, franchise and multicultural work, from founder-led independents to network-owned shops


Introduction

Dallas has a broad marketing agency scene, with strengths in performance media, franchise and multi-location marketing, B2B and Hispanic marketing. The 10 agencies below were chosen for the depth of their media and data work, recent client wins, and how well they serve the brands that dominate this market.

Dallas-Fort Worth is a headquarters town, and its agencies are shaped by that. AT&T, Toyota Motor North America, 7-Eleven, Kimberly-Clark and Keurig Dr Pepper all sit within the metroplex, alongside a large base of restaurant, retail and home services franchisors. Several local agencies grew by running marketing for franchise co-ops and regional operators, and that work has kept growing: in February 2026 Moroch added more than 300 McDonald’s restaurants in Georgia to its roster. Ownership is shifting too. PMG opened offices in Mexico City and Toronto in early 2026, and Medium Giant now operates with the resources of Hearst, owner of The Dallas Morning News.

Every agency here has an active office in Dallas or the wider metroplex in 2026. The list is unranked. Idea-led advertising shops, pure social media agencies and identity specialists appear on their own Dallas pages, so this list concentrates on full-funnel, performance, B2B and multicultural marketing.

The best marketing agencies in Dallas

1. Moroch Partners

Independent · Design District · moroch.com

Moroch is a Dallas-based, independent marketing and communications agency with a footprint of 34 offices across the US. Its offer spans creative, brand strategy, media planning and measurement, and a business insights practice that builds predictive models and client dashboards. CEO Matt Powell leads the agency from its headquarters on Manufacturing Street.

The agency is best known for local and regional McDonald’s work. It already represented McDonald’s in 15 market regions, including Buffalo, where its “Bills Mafia” spot was named among the top campaigns of 2025, and in February 2026 it won creative and media for more than 300 restaurants in Georgia. Other clients include Planet Fitness, Midas, Chuck E. Cheese, Methodist, Tenet Health and DART.

2. PMG

Independent · Uptown and Fort Worth · pmg.com

PMG is an independent advertising and platform company led by founder and CEO George Popstefanov, with more than 1,000 staff across 13 offices. It runs offices on Olive Street in Dallas and West 7th Street in Fort Worth. Its work combines media, data, creative and technology, all run through Alli, its own marketing operating system.

The client list is national: Apple, Nike, Best Western, Experian, Intuit TurboTax, J.Crew, Peloton and Whole Foods appear among its brands. In February 2026 PMG became media agency of record and creative production partner for Geely Auto UK, and the same month it opened offices in Mexico City and Toronto. It suits brands that want media and measurement handled at scale.

3. Imaginuity

Privately held · Downtown · imaginuity.com

Imaginuity is a performance marketing agency focused on franchise systems and multi-location brands, based at 1201 Main Street. Its services cover paid search, programmatic, social, direct mail, SEO and AI search optimisation, local listings, email and review management. It also runs its own platforms, including AdScience for data and attribution and Pylot for multi-location websites.

Clients include HomeVestors, Taco Cabana, Orangetheory Fitness and Service Experts, and the agency works with PE-backed home services platforms, restaurants, healthcare and banking. For a franchisor, the useful question is how Imaginuity splits budget and reporting between the brand and individual locations.

4. Idea Grove

Founder-led · Lewisville · ideagrove.com

Idea Grove is a B2B public relations and marketing agency founded in 2005 by CEO Scott Baradell. It works mainly with IT and AI, manufacturing, and supply chain and logistics companies. Its approach joins earned media with content, SEO and optimisation for AI search platforms, and it is a HubSpot Platinum Solutions Partner.

The agency has appeared on the Inc. 5000 several times and was named one of Inc.’s Best Power Partners in 2026. Clients named on its site include Krista Software, Holotrak and Viaero Wireless. It fits B2B technology firms that want PR and demand generation run by the same team.

5. LERMA/

Independent · West End · lermaagency.com

LERMA/ is a fully independent lead agency with multicultural roots, founded by Pedro Lerma and based at The Luminary in the West End. Ad Age named it Small Agency of the Year in 2023. It covers strategy, creative, production, media planning, social, e-commerce and in-house programmatic trading.

Recent work includes The Home Depot’s March Madness campaign with Shaquille O’Neal, The Salvation Army’s Red Kettle Kickoff with Post Malone and “Que Viva La Vida” for Maker’s Mark. The National Pork Board appointed LERMA/ as its Hispanic agency of record after a review, with work launching in March 2026.

6. Dieste

Omnicom · Downtown · dieste.com

Dieste is a Hispanic and multicultural agency with an office on Bryan Street in Downtown Dallas and further offices in Los Angeles and New York. It sits within Omnicom Advertising and uses consumer data and behavioural segmentation to shape culturally specific creative.

Work on its site includes AT&T, Cricket Wireless, Progressive, Goya Foods and Cheetos. Omnicom has been consolidating its agency brands through 2026 after acquiring IPG, so it is worth confirming the current team structure and reporting lines before a review.

7. Medium Giant

Owned by Hearst · Downtown · mediumgiant.co

Medium Giant is a full-service marketing agency based at 1954 Commerce Street, the home of The Dallas Morning News. Its president, Grant Moise, is also president and publisher of the newspaper, and the agency now draws on the scale, data and resources of Hearst. In September 2026 it announced new business, new leadership and its next chapter with Hearst.

Services cover strategy, paid media and search, inbound marketing, research and analytics, multi-location marketing and PR. Case studies include Carter’s, Forefront Dermatology, The Dallas Morning News and tourism work for Roswell, New Mexico and Sauk County, Wisconsin.

8. The Point Group

Independent · Plano · thepointgroup.com

Point is an independent, full-service marketing communications agency that spun out of Tracy-Locke around three decades ago. CEO Susan Owen was one of its founding members. The agency works from Granite Parkway in Plano and combines strategy, branding, PR, media, digital, social, analytics and an in-house studio.

It has a strong base in healthcare, hospitality, real estate and senior living, with a dedicated healthcare services division. Clients and projects include Corner Bakery, Bar Louie, Kisco Signature, Enterhealth, The W Hotel and EarthX.

9. Miller Ad Agency

Family-led · Northwest Dallas · milleradagency.com

Miller Ad Agency has been running full-service advertising and marketing from Valley View Lane since 1984. It is led by CEO Erik Radle and president Amanda Miller Radle, with Dorothy Miller Shore as chairman. Services include TV and radio, digital and social advertising, SEO and SEM, web development and Hispanic marketing.

The agency is known for retail and automotive work, including manufacturer co-op fund management for dealers. Clients on its site include James Hodge Toyota and the Cowboys Fit gym brand. It suits regional businesses that still need broadcast alongside digital.

10. Thrive Internet Marketing Agency

Founder-led · Arlington · thriveagency.com

Thrive began in 2005 as MLB Web Design, founded by Matt Bowman, and took its current name in 2012. It is headquartered in Arlington and has made the Inc. 5000 seven years running. Services cover SEO and generative engine optimisation, PPC, paid social, web design, CRO, email and marketplace management for Amazon, Walmart and Target Plus.

Most clients are small and mid-sized businesses, such as Restoration 1, Brazos Higher Education and Qualis Roofing. It is a practical option for companies that need search and paid media handled at a modest budget.

What to look for in a Dallas marketing agency

Start with the kind of growth you need. Some agencies here are built for national media at scale, others for franchise systems where each location needs its own budget, listings and reports. Ask to see a client with a structure close to yours, and how the agency handled the trade-off between brand and local spend.

Check how results are measured. Most Dallas agencies now offer attribution dashboards and AI search optimisation, but definitions vary a lot. Agree on the metrics, the data sources and who owns the ad accounts and analytics before the first campaign goes live.

If Hispanic consumers matter to your business, decide early whether you want a dedicated multicultural agency or a general agency with a Hispanic team. Dallas has strong options for both, and the answer often depends on whether the work needs original creative in Spanish or adaptation of an English-language campaign.

Finally, ask how the agency runs the day-to-day. Marketing programmes produce a steady stream of reports, creative variants, landing pages and call notes. Agencies that keep these in one shared place, with a clear review and approval routine, make it much easier for an in-house team to follow what is happening and why.

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Frequently asked questions

What is the best marketing agency in Dallas?

It depends on the job. PMG suits national media and data work, Moroch leads on franchise and QSR co-op marketing, and LERMA/ and Dieste are the main choices for Hispanic and multicultural programmes.

Which Dallas agencies specialise in franchise and multi-location marketing?

Imaginuity is built around franchise systems and multi-location brands, and Moroch runs local marketing for McDonald’s co-ops in many US markets. Medium Giant also lists multi-location marketing among its services.

Which Dallas marketing agencies focus on B2B?

Idea Grove works almost entirely with B2B technology, industrial and logistics companies. The Point Group also serves B2B and technology clients alongside healthcare and real estate.

What is the difference between a marketing agency and an advertising agency?

A marketing agency usually covers the full funnel, from search and paid media to CRM and reporting, while an advertising agency concentrates on campaign ideas and creative. Many firms do both. For idea-led campaign shops, see the list of advertising agencies in Dallas.

Do Dallas agencies handle Hispanic marketing?

Yes. LERMA/ and Dieste are dedicated multicultural agencies, and several general agencies, including Miller Ad Agency, offer Hispanic marketing as a service.

Related lists

Marketing agencies in other cities: New York · London · Los Angeles · Chicago · Austin

More in Dallas: Creative agencies · Advertising agencies · Branding agencies · Social media agencies · Design agencies · Video production

Run your agency on Fabric: Fabric for agencies · Fabric for content marketing agencies · Best client portal tools

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