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Best Marketing Agencies in Chicago (2026)

12 Chicago marketing agencies for performance, media, B2B and content work in 2026, from Loop media networks to independent specialists


Introduction

Chicago is one of the strongest US cities for marketing that has to show results, and the 12 agencies below cover the range: global media networks, data-led performance shops, B2B specialists and content and search firms. They were chosen for recent work, 2025 and 2026 recognition, and the depth of their client rosters.

The city has an unusual concentration of media power. Publicis Media runs two of its networks, Starcom and Spark Foundry, from Chicago, and Quad's media agency Rise is based here. The independent side has been busy too. Walker Sands took investment from Mountaingate Capital in 2025, and in April 2026 Salient Holdings folded its three agencies into a single brand, Honeymoon. Omnicom's purchase of IPG, completed at the end of 2025, reshaped several of the city's network offices, which makes ownership worth checking before any pitch.

Every agency here has an active Chicago office in 2026. The list runs in no fixed order of merit, because the right partner depends on your channels, budget and how you measure success.


The best marketing agencies in Chicago

1. Walker Sands

Privately held, with Mountaingate Capital investment · Chicago · walkersands.com

Walker Sands started in 2001 as a technology PR firm and has grown into an integrated B2B growth agency covering strategy, data, content, creative, communications and digital marketing. It took a strategic investment from Mountaingate Capital in 2025 and appears in PRovoke Media's 100 Best Agencies in the US for 2026. It has been on the Inc. 5000 ten times.

Clients include Amazon Business, Globant, Wrike, Coalition, Paylocity and John Deere, and more than two-thirds of revenue now comes from integrated programmes rather than standalone PR. In April 2026 it published a B2B AI Search Visibility Benchmark covering 828 companies, which is useful context if visibility in AI answers is part of your brief. It also has offices in Seattle and Boston.

2. Spark Foundry

Publicis Groupe · River North · sparkfoundryww.com

Spark Foundry is a Publicis Media network headquartered in Chicago. Its lineage runs back through MediaVest, and it took its current name in 2017. RECMA ranked it the number one agency network in North America in November 2025, Campaign shortlisted it for Media Agency of the Year in January 2026, and Sarah Kramer leads it as CEO.

Work in 2026 includes media for Southwest Airlines' "Boarding Royale" Super Bowl spot and paid social for Dairy Queen's college football campaign built around collegiate mascots. Commerce is a particular strength: its EVP of Commerce, April Carlisle, was named to Adweek's first Commerce All-Stars list in June 2026.

3. Starcom

Publicis Groupe · the Loop · starcomww.com

Starcom is Publicis Media's other Chicago-headquartered network, based at 35 West Wacker Drive, with more than 7,000 people across over 100 markets. It describes its approach as starting from people, and applies data and technology to media planning and buying at a very large scale.

Clients include Bank of America, Best Buy, Coca-Cola, Kellogg, Kraft Heinz, Novartis, P&G, Samsung and Visa. Its research programme, which includes the Starcom Fandom Report and a US report on ageism in media, is worth reading before a pitch to see how the agency thinks about audiences.

4. Rise

Quad · Chicago · meetrise.com

Rise is the Chicago-based media agency of Quad, the Wisconsin marketing company. It traded as Rise Interactive until March 2024, when it relaunched as a full-service media agency of record under CEO Larry Fisher. Its offer rests on Quad's household-level data, and it was a 2026 AdExchanger Awards finalist for AI-powered search measurement.

The Gorilla Glue Company named Rise its media agency of record in February 2026, covering Gorilla Glue and O'Keeffe's across search, social, video and out-of-home. That followed the brand's 2025 appointment of Betty, another Quad agency, for creative, so ask how Rise works alongside sister agencies if you want media and creative under one roof.

5. Ovative

Independent · West Loop · ovative.com

Ovative is a privately owned media, measurement and creative firm headquartered in Minneapolis, with a Chicago office on North Canal Street. It has around 515 employees and manages more than $1 billion in media. It has been on the Inc. 5000 for nine consecutive years and on Adweek's Fastest Growing Agencies list for five.

Clients include Domino's, American Eagle, Home Depot, General Mills, Petco and Patagonia, and its work for Aerie won an Adweek Media Plan of the Year award. Measurement sits at the centre of the offer, which suits retailers who want media spend tied closely to sales.

6. MERGE

Private equity owned (Keystone Capital) · Chicago · mergeworld.com

MERGE is a Chicago-headquartered marketing and technology agency that combines data, creative and personalisation. It grew by acquisition: Keystone Capital's MERGE bought the independent agency Sandbox in 2020, creating a business of more than 600 people, and it has since added Brado Insight + Digital. Its services are packaged as the "Humanity Suite".

Recent case studies include Kraft Heinz, Kroger and Ortho Molecular Products, and the wider roster includes T-Mobile, American Express, James Hardie and Coach. Partnerships with Adobe, Google and Sitecore mean it can handle the platforms behind a campaign as well as the campaign itself.

7. Honeymoon

Salient Holdings · Chicago · wearehoneymoon.com

Honeymoon is the single brand Salient Holdings adopted in April 2026, combining Salient, Honeymoon Creative and Candor of Oklahoma City. It covers creative, PR, marketing and experiential work, with teams organised around clients rather than disciplines. Adweek says Salient was the second fastest growing agency on its 2025 list, and Honeymoon placed 42nd in 2026.

Clients include Sazerac, Post Consumer Brands, Moen, Gallo, Wells Enterprises and Old Second Bank. The agency has around 60 full-time staff under CEO Tricia Ewald and reported revenue growth of about 20 percent over the 12 months to April 2026.

8. Laughlin Constable

Independent · the Loop · laughlin.com

Laughlin Constable is a full-service independent founded in Milwaukee in 1976, with a Chicago office on South Michigan Avenue. It won Gold as Ad Age Small Agency of the Year in 2024 in the 76 to 150 employee category, and ranked 52nd on Adweek's 2026 Fastest Growing Agencies list.

Clients include QuikTrip, True Value, Master Lock, ASPCA and Northwestern Medicine. Its "Master It" campaign for Master Lock was shortlisted for the 4A's Jay Chiat Award, and its PR arm, LCPR, won a Skyline Award for Hollywood Casino Joliet. Having PR in-house helps on launches that need earned and paid media together.

9. Burrell

FVLCRUM · the Loop · burrell.com

Burrell is a Chicago agency that describes itself as "the subculture agency", working across strategy, creative, social, content and experiential marketing. FVLCRUM Funds and View Park Capital completed their acquisition of it in November 2023, and CEO Tara DeVeaux was named to Campaign US's 2026 Inspiring Women list.

Clients include Toyota, McDonald's, Walmart, Microsoft, Puma, Foot Locker and Deloitte. Recent work includes TextNow's "Exposin' Fools" with Katt Williams and Toyota's "Haters Anthem". The agency also has an office in Culver City.

10. Jellyfish

The Brandtech Group · Chicago · jellyfish.com

Jellyfish is a global digital marketing agency owned by The Brandtech Group, with around 2,000 people across 38 offices, including a Chicago media strategy team. In March 2025 it rebranded and launched an AI-powered media in-housing platform, with agents that handle research, strategy and campaign activation.

Its services cover paid media, measurement including marketing mix modelling, and content production at scale through Brandtech's generative AI platform. Jellyfish Training runs more than 250 courses, which is useful for brands building their own in-house teams. Ask which parts of your account would be staffed from Chicago.

11. Digital Third Coast

Independent · Chicago · digitalthirdcoast.com

Digital Third Coast is a search-led digital marketing agency founded in Chicago in 2007, with an office on West North Avenue. It covers SEO, paid media, digital PR, content marketing, paid social and visibility in AI search. It is a Google Premier Partner and has been recognised at the US Search Awards.

Clients include US Foods, Intelligentsia Coffee, Life Time and Olivet Nazarene University. It suits companies where organic and paid search do most of the work of filling the pipeline.

12. Orbit Media Studios

Independent · Ravenswood · orbitmedia.com

Orbit Media Studios was founded in 2001 and works on websites as the centre of a marketing programme: design, development, SEO, conversion rate optimisation and content. It has more than 50 staff, and 58 percent of the team has been there five years or longer. Clutch named it a top web design, web development and SEO company in Chicago in 2025.

Clients include Ronald McDonald House Charities of Chicagoland and Northwest Indiana and Alter Brewing. Orbit is a good fit for B2B and mid-size organisations that want a site and content plan built to generate leads.


What to look for in a Chicago marketing agency

Decide first whether you need a media network or a specialist. Starcom and Spark Foundry bring buying scale and Publicis data, which matters for national brands with large budgets. Independents such as Ovative and Walker Sands tend to give mid-size accounts more senior time, and specialists like Digital Third Coast go deeper in a single channel.

Ask how the agency measures results, and get the answer in specifics. Some lean on their own data, such as Quad's household-level data at Rise, while others build marketing mix models or tie media to sales in a client's own systems. Agree the measure of success, and the attribution method behind it, before any money is spent.

Check who owns what. Ad accounts, analytics properties, audience data and creative files should sit in your name, so that a change of agency does not mean starting again. This matters more in Chicago than in most cities, as private equity deals, mergers and the Omnicom and IPG combination have changed who owns several agencies here in the last two years.

Finally, look at the daily mechanics. Marketing programmes produce a steady flow of reports, content drafts, ad variants and call recordings. Agencies that keep these in one organised place, with a clear route for client review and approval, waste less time on version confusion and make it easier for new team members to pick up an account.


How Fabric helps marketing agency teams

Fabric gives a marketing agency one workspace for its files, client feedback and account knowledge, with AI search across all of it. The agency setup follows how most of the firms above work: one space per client, with briefs, plans, reports, creative and call notes kept together. There is a fuller picture for content teams on the marketing content page.

Content calendars work well as boards. With Kanban, any folder becomes a board whose cards are the files themselves, so a blog post or ad variant moves from draft to review to approved without a separate tracker. The content planning use case shows how teams set this up.

Search works by meaning across documents, PDFs, images and connected apps such as Google Drive, Notion and Gmail, and results jump to the right page or timestamp. Client calls, webinars and YouTube videos can be transcribed, so a comment from a quarterly review is as easy to find as a line in a brief.

For reporting, any file or folder can be published as a web page that updates when the source changes. Link analytics shows when each named recipient opened a report and how long they spent with it. On Team plans, self-writing docs keep a page for each client covering decisions, deliverables and open items, drawn from meetings, Slack and the workspace.

Link analytics is included on Pro and Team plans, and self-writing docs on Team plans, which start from $125 a month. See plans for teams.


Frequently asked questions

What is the best marketing agency in Chicago?

It depends on the job. For large national media budgets, Starcom and Spark Foundry are the obvious Chicago names, and RECMA ranked Spark Foundry the top agency network in North America in November 2025. For B2B, Walker Sands is the most established local specialist, and for retail media tied to sales, Ovative and Rise are worth a conversation.

Which media agencies are headquartered in Chicago?

Publicis Media's Starcom and Spark Foundry both have their headquarters in Chicago, and Quad's media agency Rise is based in the city. Ovative, headquartered in Minneapolis, also has a Chicago office.

What happened to Salient in Chicago?

In April 2026 Salient Holdings combined Salient, Honeymoon Creative and Candor under one brand, Honeymoon. The agency is still headquartered in Chicago and keeps its existing clients, including Sazerac and Post Consumer Brands.

Is a marketing agency the same as a social media agency?

Not usually. The agencies on this list plan and run campaigns across several channels, from search and paid media to content and PR. If social is the main channel, see the best social media agencies in Chicago, which covers social-first shops.

How much does a Chicago marketing agency cost?

Fees vary widely. Media networks usually charge a fee or commission on media spend, while independents and specialists tend to work on monthly retainers or project fees. Ask for a breakdown of fees, media spend and third-party costs before you sign.


Related lists

Marketing agencies in other cities: New York · Los Angeles · London · San Francisco · Atlanta

More in Chicago: Creative agencies · Advertising agencies · Social media agencies · Branding agencies · UX design agencies · Content studios

Run your agency on Fabric: Fabric for agencies · Content planning · Best digital asset management for agencies



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