Best Social Media Agencies in Mexico City (2026)

Introduction

Mexico City is the base for most of the country’s social media and influencer agencies, and many of them run Latin American accounts from offices in Polanco, Condesa, Roma and Del Valle. The 10 agencies below were chosen for their focus on social, community and creator work, their client rosters, and recent recognition.

The local market leans heavily on creators. Brands in food and drink, banking, telecoms and retail now budget for influencer programmes alongside always-on community management, and several of the agencies here run their own creator platforms or rosters. Trade titles such as Merca2.0 rank influencer agencies each year: another was named in its Best of the Best 2025 list for influencer marketing. International social-first shops also run regional work from the city, VaynerMedia among them.

Every agency here has an active Mexico City office in 2026. The list runs in no fixed order of merit, since the right choice depends on your brief, budget and how you like to work. General network ad agencies and performance marketing shops are covered on separate pages.

The best social media agencies in Mexico City

1. another

Part of SEC Newgate · Polanco · another.co

another is a strategic communications agency founded in 2004 by Jaspar Eyears and Rodrigo Peñafiel, with influencer marketing as one of its core practices. It is now part of the global communications group SEC Newgate. Merca2.0 named it among the leaders in influencer marketing strategy in its Best of the Best 2025 ranking, after naming it one of the most creative agencies connecting brands with creators in 2023.

Clients listed for the agency include Amazon, Google, Huawei, Airbnb, Spotify, Nestlé and Mercado Libre. Its Mexico City team is organised by sector, with separate influencer groups for travel, beauty and corporate clients, which helps when a brand needs creators who already know its category.

2. VaynerMedia

Part of VaynerX · Del Valle · vaynermedia.com

VaynerMedia, the social-first agency built by Gary Vaynerchuk, opened its Latin American operation in Mexico City in 2021. The office sits on Insurgentes Sur in Del Valle Centro and serves clients across the region, combining creative work with performance media planned around social platforms.

Grupo Modelo and TikTok were the launch clients for the Latin American office, with TikTok extending its US relationship to the region. The agency’s global roster includes PepsiCo, Diageo and Tinder. It suits brands that want social content produced at high volume and tested against media data.

3. Good Rebels

Good Rebels group · Roma Sur · goodrebels.com

Good Rebels started in Spain as Territorio Creativo and has more than two decades of experience in social and digital work, with offices in Spain, the United Kingdom and Mexico. Its Mexico City office is on Tonalá in Roma Sur. Services run from strategy and research through engagement and social, performance media, data and PR.

Brands on its roster include Santander, Toyota, LG, Domino’s, Telefónica and Decathlon. The agency’s social practice ties community work to CRM and marketing automation, which fits brands that want social conversations to feed into customer data.

4. Thinking Social

Independent · Condesa · thinkingsocial.mx

Thinking Social has worked in social media from Mexico City since 2014 and says it has served more than 200 clients in Mexico. The studio is on Baja California in Hipódromo Condesa. Its services cover community management, influencer and creator selection, video and photo production, live streams, illustration and animation, and paid social.

Clients include Nestlé, Purina, Kellogg’s, Santander, Inbursa, Movistar, Cinemex, Knorr, Ocesa and Cirque du Soleil, as well as UNICEF and UNAM. The mix of consumer brands and institutions makes it a reasonable fit for organisations that need steady, everyday community management as well as campaigns.

5. Pel

Independent · Polanco · pel.com.mx

Pel is an influencer marketing agency on Periférico (Manuel Ávila Camacho) in Polanco, led by partners Rodrigo Gama (CEO) and Paulina Rubio (COO). Its services cover influence strategy, talent curation, creative direction, events and PR, data and analytics, and legal and compliance support. It is a member of IAB México and the Asociación Mexicana de Venta Online.

Brands it has worked with include Porsche, Cinemex, Elektra, Banco Azteca, Chili’s, OCESA and inDrive. The in-house legal and compliance work is useful for regulated categories such as banking and betting, where creator disclosures need careful handling.

6. BrandMe

Independent · Cuauhtémoc · brandme.la

BrandMe has built its influencer model, which it calls crowdmarketing, since 2011. It sells both a managed service and its own software suite for finding, analysing and measuring creators, with a marketplace where brands can hire creators directly. It cites recognition from Forbes, which listed it among Mexico’s 30 most promising businesses, and from MIT Technology Review’s Innovators Under 35.

Published cases include Google, Subway, AXE, Colgate and GoDaddy, and the company has worked with creators such as Yuya, Luisito Comunica and Chumel Torres. The software option suits in-house teams that want to run some campaigns themselves.

7. Minimalist

Independent · Roma Norte · minimalist.mx

Minimalist was founded in 2015 and combines social content, community management and influencer marketing with performance media. It was one of the first TikTok Marketing Partners in Latin America and also holds Google and Meta partner status. Its creator service handles scouting, negotiation, shipping logistics and content licensing for Spark Ads and similar formats.

Clients include SharkNinja, AMD, Zeekr, Edenred, Bitso, Bimbo and Cemex. The agency fits brands that want creator content to work as paid social assets as well as organic posts, and it is clear about usage rights from the start.

8. Cenital

Independent · Polanco · cenit.al

Cenital is a digital marketing agency on Isaac Newton in Polanco with a strong social core: community management, content planning and publishing, and influencer campaigns managed on the client’s behalf. It works with a named group of creators, including Karime Gallegos, Pau Capetillo and Dulce María.

Clients include Disney, Hormel Foods, Skippy, Contadina, Bepensa, Planet Fitness and AIR Seguros. It also handles data analysis, media planning and e-commerce sites, which helps smaller marketing teams keep social and web with one partner.

9. Social Black

Independent · Álvaro Obregón · socialblack.mx

Social Black has more than 15 years of work in social media and content marketing, and runs from Insurgentes Sur in Tizapán, Álvaro Obregón. Its services cover social media management, community management, content creation and paid social, and it is a Shopify Partner.

Clients include Isuzu, Randstad, Lala, Yale de México, Borges and Lundbeck, as well as Hertz, La Comer, Greenpeace and the Pan American Health Organization. The roster leans towards B2B, industrial and health brands, which suits companies that need social channels run with care for technical or regulated subject matter.

10. Impala México

Independent · San Ángel · impalamexico.com

Impala México was founded in 2016 and presents itself as a community of digital natives working in influencer marketing and content. It says it works with more than 1,000 creators to amplify brands and drive sales.

Clients include UNICEF, UNESCO, Logitech, Google, OCESA, OXXO, 7-Eleven, Corona and Universidad Anáhuac. The spread across consumer brands, education and non-profits makes it a sensible option for cause-led campaigns as well as product launches.

What to look for in a Mexico City social media agency

Start with the mix of work you need. Some agencies here are built around creators and influencers, others around daily community management, and a few combine social with paid media. Ask what share of the team works on each, and who will answer comments and messages at weekends and during a product launch.

Ask how creators are chosen and paid. Good agencies explain how they check audience quality and fake followers, how fees are set, and who owns the content afterwards. If you plan to run creator videos as ads, agree usage rights and Spark Ads or partnership codes in the contract rather than after the post goes live.

Check how the agency handles disclosure and regulated categories. Banking, alcohol, betting, health and government work in Mexico all carry rules on what creators may say and how sponsored posts are labelled. The agency should brief creators on this and keep a record of approvals.

Finally, look at how content moves between the brand, the agency and the creators. A single campaign can involve dozens of creators, hundreds of drafts and several rounds of comments in Spanish and English. Agencies with one clear place for briefs, drafts and approved files lose less time to version confusion and can show a client exactly what was signed off.

How Fabric helps social media teams

Fabric gives a social media team one workspace for its content, client feedback and creator assets, with AI search across all of it. The setup for social media agencies is built around client spaces holding briefs, calendars, drafts and approved posts together.

Raw footage and creator deliveries sit in Fabric’s cloud drive, which streams files on demand so they take no local disk space. Audio and video transcription makes the speech in every clip searchable, and search works by meaning across documents, images and recordings, so a team can find the reel where a creator mentioned a product without scrubbing through hours of video.

Any folder can become a Kanban board whose cards are the files themselves, which suits a posting pipeline from draft to approved to scheduled. There is more on this in content planning with Fabric. Clients and creators can leave threaded comments through a shared link without creating an account, and comments on PDFs and documents work today. Commenters can also leave timestamped comments on video and draw on any video frame.

For reporting and pitches, any file or folder can be published as a web page, and link analytics shows when each named recipient opened it and how long they spent. On Team plans, self-writing docs keep a page for each client with decisions, deliverables and open items drawn from meetings, Slack and the workspace.

Link analytics and password protection are included on Pro and Team plans, and self-writing docs on Team plans. See plans for teams.

Frequently asked questions

What is the best social media agency in Mexico City?

There is no single answer, as the right agency depends on the brief. For creator-led campaigns, another, Pel and BrandMe focus on influencer work. VaynerMedia and Minimalist link social content to paid media, while Thinking Social and Social Black focus on day-to-day community management.

How much does a social media agency in Mexico City cost?

Most agencies work on a monthly retainer for community management and content, with influencer campaigns quoted separately because creator fees vary widely. Ask for creator fees, production and agency fees as separate lines, so you can compare proposals on the same basis.

Do Mexico City agencies manage influencer campaigns across Latin America?

Many do. VaynerMedia runs its Latin American operation from Mexico City, and another, Good Rebels and BrandMe work with brands and creators beyond Mexico. Confirm which markets the team covers directly and which it handles through partners.

Should I hire a social media agency or a creative agency?

A social media agency suits brands that need ongoing community management, creator programmes and a steady flow of platform-native content. For a brand platform or a large integrated campaign, a creative agency is usually the better lead, and many brands use both. Our list of creative agencies in Mexico City covers the stronger independents and network shops.

Who owns the content an influencer creates for my brand?

It depends on the contract. Creators usually keep ownership of their posts and grant the brand a licence for a set period and set uses, such as organic reposting or paid ads. Agree the licence terms, duration and ad usage before the campaign starts.

Related lists

Social media agencies in other cities: New York · London · Los Angeles · Chicago · Toronto

More in Mexico City: Creative agencies · Marketing agencies · Advertising agencies · Content studios · Video production

Run your agency on Fabric: Fabric for agencies · Fabric for Instagram teams · Fabric for TikTok teams