Best Content Studios in Oslo (2026)

Introduction

Oslo’s content studio market is led by the commercial studios inside Norway’s big media groups, alongside a smaller group of independent content agencies. The 7 studios below were chosen for recent work, 2025 and 2026 recognition, and how clearly they show what they make and where it runs.

Norway’s three large publishers each run their own studio in Oslo. Schibsted Partnerstudio produces sponsored content for VG and Aftenposten and won gold at the Branded Content Awards for a 2025 Nordisk Film campaign. Aller Media’s creative studio took two golds at the same awards in London in June 2026, one of them for a suicide prevention campaign with the Norwegian Directorate of Health. Amedia’s content agency publishes across more than 100 local and national newspapers. Independents such as NewsLab and Spoon work across channels, without a newspaper network behind them.

Every studio here has an active Oslo office in 2026. The list is short because the publisher studios and a handful of independents do most of the city’s branded content work, and we left out firms we could not verify. It runs in no fixed order of merit.

The best content studios in Oslo

1. Schibsted Partnerstudio

Part of Schibsted · Sentrum · schibsted.com

Schibsted Partnerstudio is the commercial content studio of Schibsted, the publisher behind VG and Aftenposten. It started as VG Partnerstudio in the mid-2010s and now has a team of more than 70 people in Akersgata, with a second team in Bergen. It produces content on behalf of Norwegian brands and distributes it across Schibsted’s newspapers, covering the full process from concept and filming to editing, publishing and reporting.

Its campaign “Ingen kommentar” for Nordisk Film, launched in summer 2025, drew criticism for its AI-generated illustrations and went on to win gold and bronze at the Branded Content Awards. Other work includes a commercial word game on VG with DNB as its first client and “TAKEOFF”, a competition reality series with Norwegian for VGTV. Most of its clients come from banking, finance, cars, telecom and entertainment.

2. Aller Media Creative Studio

Part of Aller Media · Oslo · annonse.aller.no

Aller Media’s creative studio makes branded content for Dagbladet, KK, Se og Hør, Elbil24 and the group’s other titles, and sits within the Nordic Aller Creative team led by Ida Fridh. Aller Media’s Norwegian business is based at Karvesvingen in Oslo, and its advertising arm also sells concept and content production through Aller Concept Store.

At the Branded Content Awards 2026 the studio had five nominations and won two golds. “Suicide Prevention: Openness and Hope”, made with the Norwegian Directorate of Health, WPP and Mindshare, won Best Use of Storytelling, and “Change the Compliment” for Dove won the influencer category (that one was produced by the Swedish team). Other shortlisted work included campaigns for Rusta and Levi’s.

3. Amedia Innholdsbyrå

Part of Amedia · Oslo · amediaannonse.no

Amedia Innholdsbyrå is the content agency of Amedia, the local newspaper group headquartered in Oslo. It makes articles, video, audio and photography for advertisers and publishes them as sponsored editorial content in more than 100 newspapers, from local titles to Nettavisen. Its process runs from strategy and concept through production, distribution and reporting, and it measures brand lift and message recall alongside reading time.

Its published cases include Grønt Punkt Norge, an INMA Awards finalist, a regional food campaign for Coop Prix, a neighbourhood competition for Extra in Oslo and foster care recruitment for the Søndre Nordstrand district. It suits brands that want local reach across many towns at once.

4. NewsLab

Independent · St. Hanshaugen · newslab.no

NewsLab is a full-service content agency founded in 2014, with a team of 21 that includes former journalists, video producers, directors, designers and copywriters. It works across written content (articles, scripts, podcasts, newsletters, reports), film and photo, design and social media, and Linn Isaksen took over as head of the agency after Kristiane Roe Hammer left for First House.

Its campaign “Is It Even a City?” for Visit Oslo made the Cannes Lions shortlist, and Kom24 has reported on a Silver Lion for the team and on a Forbrukerrådet (Norwegian Consumer Council) film that drew several million views. It is a good fit for brands that want journalistic content and film from one team.

5. Spoon

Part of People People People · Sentrum · spoonagency.no

Spoon has produced content and communication for Norwegian brands since 1998 and is part of People People People, a Nordic network that also covers PR, content distribution, film, animation and performance marketing. Its Oslo office in Universitetsgata offers strategy, concept development, design, content marketing, video and employer branding.

Gjensidige chose Spoon as its content agency, and the agency won bronze at ANFO Effekt for its work with the drinks brand Vilje. It suits clients who want an always-on content partner with access to a wider network for distribution and paid media.

6. Splay One

Part of Caybon · Vika · splayone.com

Splay One is a content agency and creator service provider with offices in Oslo, Stockholm, Helsinki and Copenhagen, and is part of the Caybon group. It focuses on branded entertainment for social platforms, along with a talent management division, and says its content reaches 6 billion views a year.

Its cases include TikTok channels for Arla and Santa Maria and “Cover Sweden” for Visit Sweden. In 2026 it launched a board game with creator Mirabell Lundgren and picked up five nominations at the Swedish Content Awards. Much of its showcased work is Swedish, so ask the Oslo team for Norwegian cases.

7. Geelmuyden Kiese

Part of Paritee · Sentrum · gknordic.com

Geelmuyden Kiese (GK) is a Nordic communications agency with offices in Oslo, Stockholm and Copenhagen, and part of the Paritee coalition of agencies. Content marketing is one of its core services, and it has repeatedly been the most awarded agency at the international Content Marketing Awards, including a Grand Prix for “The Truck Driver’s Mother” for the Norwegian Labour Inspection Authority.

Its content work leans towards public bodies, organisations and B2B clients, often combined with PR and media relations. In 2026 GK appointed André Frisk and Charlotte Witte as partners, and Paritee named GK’s Henrik Ebbesen head of AI integration.

What to look for in an Oslo content studio

Start with distribution. A publisher studio such as Schibsted Partnerstudio, Aller or Amedia sells content and placement together, so the price usually includes reach in its own newspapers and magazines. An independent studio will make content for your own channels and any media you choose, which gives more control but means planning distribution separately.

Ask how sponsored content is labelled and measured. Norwegian publishers mark advertiser content clearly, and the better studios report on reading time, brand lift and message recall as well as clicks. Agree which numbers count as success before production starts.

Check the formats the team makes in-house. Some studios are strongest in written articles, others in short video, podcasts or creator content. If you need a series rather than a one-off, ask who will run it week to week and how many pieces they can turn around in a month.

Always-on content creates a lot of files: raw footage, edits, captions, stills, drafts and approvals from several people on the client side. Ask how the studio shares work in progress, collects feedback and keeps the final versions in one place, since that shapes how quickly each round gets signed off.

How Fabric helps content studio teams

Fabric gives a content team one workspace for its files, feedback and planning, with AI search across all of it. The content marketing setup is built around running many pieces for many clients at once, with briefs, drafts, footage and published versions kept together for each account.

A kanban board can turn any folder into a content pipeline whose cards are the files themselves, so an article or video moves from brief to edit to approved without a separate tracker. There is more on this in content planning with Fabric. Interviews and raw footage go into the cloud drive, which streams files on demand, and transcription makes every recording searchable, with results that jump to the right timestamp.

For review, share a draft or cut with the client as a commenter. Shared links work without sign-up. With annotations, the client can leave timestamped comments on video and audio, draw on a video frame or an image and attach a comment, or highlight text in a draft. The team marks each comment completed as it is handled, so the round works like a checklist. Published pages are view-only, so feedback always goes through the shared link.

When a piece is final, any file or folder can be published as a web page for the client’s records, and link analytics shows when each named recipient opened it. AI meeting notes record briefing calls without a bot and merge the notes with the transcript.

Password protection and link analytics are included on Pro and Team plans. See plans for teams.

Frequently asked questions

What is a content studio?

A content studio makes branded content such as articles, videos, podcasts and social series for a brand, often on an ongoing basis. In Oslo, many of the largest studios belong to publishers and run the content in their own newspapers and magazines.

Which Oslo content studio has won the most recently?

At the Branded Content Awards 2026, Aller Media’s creative studio won two golds from five nominations, and Schibsted Partnerstudio won gold and bronze for its Nordisk Film campaign “Ingen kommentar”. Geelmuyden Kiese has a long record at the international Content Marketing Awards.

Is a publisher studio better than an independent content agency?

It depends on where the content needs to run. Publisher studios include distribution in their own titles, which suits campaigns aimed at newspaper readers. Independents such as NewsLab and Spoon make content for any channel, including a brand’s own site and social accounts.

How is a content studio different from a social media agency?

Content studios focus on making the content, from articles to video series, and often handle distribution in a publisher’s network. Social media agencies run channels and communities day to day. For that side, see our list of social media agencies in Oslo.

How much does sponsored content cost in Norway?

Prices vary with reach, format and production. On the trade site Kampanje, a single branded article with supporting banners is listed at NOK 25,000, while national campaigns with video across a large publisher network cost considerably more. Ask each studio for a quote that separates production from distribution.

Related lists

Content studios in other cities: New York · London · Stockholm · Copenhagen · Berlin

More in Oslo: Creative agencies · Social media agencies · Video production · Marketing agencies · Photography studios · Advertising agencies

Run your studio on Fabric: Fabric for agencies · Content creation for agencies · Review and approval