Best Advertising Agencies in Zurich (2026)

Introduction

Zurich is Switzerland’s largest advertising market, and the 10 agencies below include the main network offices in the city alongside the Swiss and German-owned groups that compete with them for national accounts. They were chosen for recent campaigns, 2025 and 2026 recognition, and the strength of their client lists.

Most of the country’s big advertisers buy from Zurich: banks and insurers, the retailers Migros and Coop, Swisscom and Sunrise, Swiss Post and SBB. The network map shifted after Omnicom completed its acquisition of IPG at the end of 2025 and dropped DDB as an agency brand, which leaves TBWA\Switzerland as Omnicom’s own creative agency brand in the city. In June 2026, the 50th-anniversary ADC Switzerland Awards gave the Grand Prix to Thjnk Zürich for Migros Supermarkt, with Wirz, Jung von Matt Limmat, Havas and Leo among the silver winners.

Every agency here has a working Zurich office in 2026, confirmed on its own site or in Swiss trade coverage. The list is in no order of merit. Independent idea shops such as Ruf Lanz appear on our creative agencies page instead.

The best advertising agencies in Zurich

1. TBWA\Switzerland

Omnicom · Seefeld · tbwa.ch

TBWA has a Swiss thread in its history: Uli Wiesendanger, one of the four founding partners in 1970, is the W in the name. The Zurich office opened in 1998 after taking over Impuls Werbeagentur and now has about 91 people on Seefeldstrasse, led by CEO Matthias Kiess. Its Terre des Femmes “Cutcakes” case won a Grand Clio in 2024.

The client list is heavy on Swiss consumer brands: Coop (including its 2026 Easter campaign), Rivella, Emmi, McDonald’s (“Nuggets of Love”), Betty Bossi, ZKB and UBS. After Omnicom’s restructuring it is the network’s main creative brand in Zurich, so it is worth asking how the wider Omnicom offer is now organised in Switzerland.

2. Wirz

Partner-owned, BBDO network partner · Wiedikon · wirz.ch

Wirz Group is one of the best-known names in Swiss advertising. Co-CEOs Livio Dainese and Petra Dreyfus also co-own it, and it works as a partner in the BBDO network rather than as an Omnicom-owned office. At the ADC Switzerland Awards 2026 it won silver for Switzerland Tourism’s “A message from the Swiss President” and for Migros’s “Finn und sein Papa”, plus the Evergreen award for “Roger Federer vs. Switzerland”.

Switzerland Tourism, Migros and UEFA Women’s EURO 2025 are among its recent cases. Through a joint offer called BoB, Wirz pairs its creative work with Webrepublic’s digital media practice.

3. Jung von Matt Limmat

Jung von Matt group · Kreis 6 · jvm.com

Founded in 1993, Jung von Matt Limmat is the Zurich campaign agency of the Hamburg-based Jung von Matt group. The group runs several other Zurich units, including Jung von Matt Brand Identity, Impact and Tech, so brand, PR and technology work can sit close to the advertising team. It took two silvers at ADC Switzerland 2026, for MINI’s “MINI Paul Smith” and “Zweifel x Aromat”.

Its work covers PostFinance’s “ist doch ganz normal” image campaign, Mobiliar, Zalando, V-ZUG and Zweifel packaging. The agency describes its strengths as large-scale campaigns, data-driven creativity and PR stunts.

4. Havas Switzerland

Havas · Kreis 4 · swiss.havas.com

Havas runs Switzerland as one integrated operation with creative, customer experience, media and sports teams, split between Zurich and Geneva. The Zurich office is on Morgartenstrasse near Stauffacher. Its “The Unmissable Jersey” for adidas won silver at ADC Switzerland 2026.

Havas also publishes the Brand Predictor study each year, which rates more than 400 brands in the Swiss market. Having media and creative under one roof makes sense for advertisers that want a single agency across both, and the Geneva office covers French-speaking Switzerland.

5. Serviceplan Suisse

Serviceplan Group · Kreis 4 · house-of-communication.com

Serviceplan Suisse works out of the House of Communication Zurich on Kanzleistrasse, and the group also runs a Swiss media agency, Mediaplus Suisse. Pablo Koerfer became CEO in March 2026. The agency is a member of Leading Swiss Agencies and runs the annual CMO Barometer survey and CMO of the Year award.

Recent work includes Helvetia’s “Sicher geht das” (July 2026), a PostAuto timetable campaign, Swiss Post’s “Zukunftsbild”, Swisscom and a FCZ Frauen campaign, “MakeFootballMyOnlyJob.com”.

6. Ogilvy Switzerland

WPP · Kreis 5 · ogilvy.ch

Ogilvy’s Swiss agency, Ogilvy AG, is based at Hardturmstrasse 133, the WPP building it shares with VML in Zurich’s former industrial west. It covers branding, advertising and marketing, with a strong healthcare practice spanning prescription medicines, OTC products, cosmetics, nutrition and medical devices.

Clients on its site include ALDI (“ALDI, DÄNK”), Ford, Ducati, Galderma, Siemens Healthineers and Corteva Agriscience. Pharma and medtech advertisers will find more specialist experience here than at most Zurich network offices.

7. VML Switzerland

WPP · Kreis 5 · vml.com

VML Switzerland is the Zurich office of the network WPP formed by merging Wunderman Thompson and VMLY&R. It sits at Hardturmstrasse 133 and combines advertising with customer experience and commerce work.

Its Geberit “Handbutts” campaign for the AquaClean shower toilet is among its best-known recent pieces, and it has also worked with the SC Rapperswil-Jona Lakers ice hockey club. The office also lists “Make your wish”, an AI initiative it says has since been rolled out globally.

8. Saatchi & Saatchi Switzerland

Publicis Groupe · Stadelhofen · saatchi-zuerich.ch

Saatchi & Saatchi Switzerland works from Publicis Groupe’s Zurich base on Stadelhoferstrasse. It positions itself on creative work that has to show measurable business results, and it has a long list of retail, finance and automotive accounts.

Recent campaigns cover Cembra (Certo), CSS Versicherungen, Miele, Visa with Raiffeisen on a debit card, Visa’s FIFA Women’s World Cup work, Fiat, Jeep, Opel and Glencore. Sharing a building with Publicis Media, Digitas and Prodigious gives clients easy access to media and production within the same group.

9. Leo Switzerland

Publicis Groupe · Stadelhofen · publicisgroupe.ch

Leo is the Publicis Groupe creative network formerly known as Leo Burnett, and in Switzerland it has teams in Zurich and Lausanne. Its brand promise, “Hi × Ai”, pairs human insight with data and technology. At ADC Switzerland 2026 it won silver for Baloise’s “The Bank Job”.

The Lausanne team gives Leo reach into French-speaking Switzerland. Clients wanting a full Publicis offer can bring in sister agencies at the same Zurich address, including MSL for PR and Publicis Sport & Entertainment for sponsorship.

10. Thjnk Zürich

Owner-managed · Kreis 4 · thjnk.ch

Thjnk Zürich describes itself as an owner-managed Swiss advertising agency. It was founded in the mid-2010s, is run by partners Andrea Bison, Alexander Jaggy, Gordon Nemitz and Pablo Schencke, and works from a former stationery factory in Kreis 4. It had the strongest night at ADC Switzerland 2026: the Grand Prix, unanimously, for Migros Supermarkt’s “Ortsschilder”, gold for Sunrise’s “The Password”, and further silvers for Ochsner Sport.

Migros, Sunrise and Ochsner Sport are its core accounts, with Swiss Post, Helsana, SWISS, Edelweiss and Denner also on the client list. It promoted three long-serving staff to creative director at the end of 2024.

What to look for in a Zurich advertising agency

Start with language coverage. National campaigns in Switzerland usually run in German and French, and often Italian, so ask whether adaptation is done in-house, through a Geneva or Lausanne sister office, or by a translation partner. Transcreation done late tends to show in the final work.

Look at how media is handled. Havas and Serviceplan keep media and creative close together, Publicis has media in the same Zurich building, and some agencies on this list work with separate media partners. Neither model is better by default, though a single point of accountability helps when the brief is tied to sales targets.

Network status matters less than the people in the room. Holding-company restructuring in 2025 and 2026 moved brands and reporting lines around, so ask who will lead your account, who they report to, and whether the team in the pitch will stay on after the first year.

Check how the agency runs review rounds. A Swiss campaign can mean a TV spot, social cut-downs, out-of-home and print in three languages, each with its own approval chain on the client side. Agencies with a clear process for gathering comments, tracking changes and keeping the latest versions in one place save weeks over a long relationship.

How Fabric helps advertising agency teams

Fabric gives an advertising agency one workspace for campaign files, client feedback and account knowledge, with AI search across all of it. The agency setup works well for shops running several national accounts at once: one space per client, with briefs, scripts, key visuals and media plans kept together.

Film edits and print artwork are heavy files. Fabric’s cloud drive streams them on demand, so they take no local disk space and open without a full download. Search works by meaning across documents, images and transcribed recordings, which helps when a team needs last year’s French version of a spot or every visual shot for a retail client.

Client review happens through shared links. Share a cut or a set of layouts with the client as a commenter, and they can leave timestamped comments on video and audio, draw on a video frame, or draw on a key visual and attach a comment to the drawing, without creating an account. The team marks each comment completed as it is fixed, so the feedback round works like a checklist. The review and approval workflow shows this in more detail.

For final delivery, any file or folder can be published as a web page, which is view-only and can allow downloads, and protected with a password. Link analytics shows when each named recipient opened a pitch deck or campaign presentation and how long they spent on it.

On Team plans, self-writing docs keep a page for each client up to date from meetings, Slack and the workspace, covering decisions, deliverables and open items. Password protection and link analytics are included on Pro and Team plans, and self-writing docs on Team plans. See plans for teams.

Frequently asked questions

What is the best advertising agency in Zurich?

It depends on the brief and the budget. On 2026 awards, Thjnk Zürich led the ADC Switzerland Awards with the Grand Prix for Migros, while Wirz and Jung von Matt Limmat each took two silvers. TBWA\Switzerland and the WPP and Publicis offices bring network reach for international brands.

What happened to DDB in Switzerland?

Omnicom dropped DDB as an agency brand after completing its acquisition of IPG at the end of 2025. In Zurich, Omnicom’s own creative agency brand is TBWA\Switzerland, and Wirz works with Omnicom as a partner in the BBDO network.

Which global networks have advertising agencies in Zurich?

Omnicom (TBWA\Switzerland), WPP (Ogilvy and VML, both at Hardturmstrasse 133), Publicis Groupe (Leo and Saatchi & Saatchi on Stadelhoferstrasse), Havas, Serviceplan Group and Jung von Matt all run agencies in the city.

Can a Zurich agency handle campaigns in French and Italian?

Most can. Havas has an office in Geneva and Leo has a team in Lausanne, and the larger Zurich agencies regularly produce national campaigns in several languages. Ask early how adaptation is staffed, since it affects timelines and cost.

What is the difference between an advertising agency and a creative agency in Zurich?

The line is loose. This list focuses on network offices and agency groups built around campaigns and media, while independent idea shops such as Ruf Lanz are on our list of the best creative agencies in Zurich.

Related lists

Advertising agencies in other cities: New York · London · Los Angeles · Chicago · Toronto

More in Zurich: Creative agencies · Marketing agencies · Branding agencies · Social media agencies · Video production · Content studios

Run your agency on Fabric: Fabric for agencies · Fabric for commercials production · Best client portal tools