Best UX Design Agencies in São Paulo (2026)

Introduction

São Paulo is the centre of Brazil’s digital product work, and the eight firms below cover the range a buyer is likely to meet there: service design studios, product and innovation consultancies, and large technology companies with design practices of their own. Each was chosen for the scope of its experience work, its client roster and its activity in 2025 and 2026.

Much of the demand comes from the sectors that dominate the city’s economy. Banks and fintechs such as Itaú, Nubank, PicPay and Mercado Pago compete heavily on their apps, and retail and delivery platforms such as Mercado Livre and iFood do the same. The supplier side moved over the past year. Accenture opened a new São Paulo office with a client innovation centre in October 2025, Livework merged its European and Brazilian businesses into one organisation in November 2025, and CI&T became a selected partner in Anthropic’s Claude Partner Network for 2026.

Every firm here has an active São Paulo office in 2026. Brand and graphic studios are covered on the design and branding pages instead. The list runs in no order of merit, because the right partner depends on whether you need research, product design, service design or a team that can also build what it designs.

The best UX design agencies in São Paulo

1. CI&T

Public (NYSE: CINT) · Pinheiros · ciandt.com

CI&T is a Brazilian digital services company founded in Campinas and listed on the New York Stock Exchange. It reports more than 8,000 staff in over 25 countries, and its São Paulo office is in Pinheiros. The digital experience practice covers customer experience, commerce and digital product design alongside development, while its strategy team runs product discovery and product maturity assessments.

Clients shown on its site include AB InBev, Google, Johnson & Johnson, Kraft Heinz and Nestlé. A recent case with AWS reworked customer service for Alelo using generative AI. CI&T suits large programmes where design and engineering need to move together; a small product team may find the engagement model more than it needs.

2. Livework

Independent · São Paulo · liveworkstudio.com

Livework was founded in London in 2001 and is one of the longest-running service design consultancies. Its Brazilian studio was founded by partner Luis Alt, and in November 2025 the firm merged its European and Brazilian operations into a single organisation. The São Paulo office is on Rua Sader Macul.

The work centres on service and organisational change: journey management, change programmes and employee experience. Published cases include a long relationship with adidas since 2017, frontline service design for Transport for London and connected vehicle services for Ford. In Brazil it set up an innovation cell, combining business, design and technology, that helped a traditional company become a health insurtech.

3. Thoughtworks

Private · Avenida Paulista · thoughtworks.com

Thoughtworks is a global technology consultancy that describes its approach as combining design, engineering and AI. Its Brazilian office is at Avenida Paulista 2300 in Bela Vista. AWS named it Global Partner of the Year in Data and Analytics in 2025, and its current offer is built around the AI/works agentic development platform and the modernisation of legacy systems.

Thoughtworks designers work inside its delivery teams, which suits a client who wants UX decisions tested in working software from early on. A buyer looking for a pure research or interface design engagement will find better matches elsewhere on this list.

4. Taqtile

Independent · Sumarezinho · taqtile.com.br

Taqtile is a São Paulo product company that calls itself an advanced technology centre, combining design, engineering, research, AI and strategy. Its office is on Avenida Doutor Arnaldo in Sumarezinho, close to Vila Madalena.

Its services run from discovery, UX design and MVP validation through to design sprints, lean analytics and AI-focused sprints, with multi-agent development on the engineering side. It works with either dedicated squads or staff augmentation, so it is worth agreeing early which model fits your team.

5. Accenture Song

Accenture · Parque da Cidade · accenture.com

Accenture Song is the creative and customer experience arm of Accenture. In October 2025 Accenture opened a new São Paulo office at Parque da Cidade with room for 890 people and a Connected Innovation Center that links to 27 Accenture innovation centres worldwide. Eco Moliterno, Accenture Song’s chief creative officer for Latin America, presented the firm’s A.I.R. (Artificial Intelligence Reinvention) concept at the launch.

The innovation centre is designed for client sessions on new technology, and Accenture says it is offered to clients at no extra charge. Accenture Song makes most sense for large organisations that want experience design tied to consulting and systems work. Ask which team will run the product work day to day.

6. Questtonó

Independent · São Paulo · questtono.com

Questtonó is a São Paulo consultancy that describes itself as a hybrid of strategy and design, built on user behaviour, technology and brand building. Its stated sectors are health, industrial, consumer goods and cosmetics, and much of its portfolio is physical product work.

Its digital work has grown alongside that: published cases include a digital bank for a fintech, a wellness app and a skincare app, plus service design and CX strategy projects. Clients named in its cases include Ambev, Natura, Nivea, Raia Drogasil, Hospital Sírio-Libanês and the electric motorbike maker Voltz. It is a good fit where a digital product sits next to a physical one.

7. Instituto Tellus

Social innovation institute · Pinheiros · tellus.org.br

Instituto Tellus is a social innovation organisation based in Pinheiros that designs public and social services from concept to implementation. It reports 14 years of work, more than 250 projects and activity in all 26 states plus the Federal District.

Service design for public management is a core strand. Tellus has trained staff at the Tribunal de Contas da União (TCU) in public service design, developed Inovamos, a method for innovative public procurement, and worked with São Paulo State’s education department on a hybrid learning programme that reached around 500,000 young people. It is the specialist choice here for government and health services.

8. BRQ

Brazilian-owned · Faria Lima · brq.com

BRQ is a Brazilian technology services company with its head office on Avenida Brigadeiro Faria Lima. Product and experience work is one of its service lines, alongside software engineering, and digital and experience is one of its stated specialisms.

Its client list leans towards finance and large consumer brands: Santander, Itaú, BTG Pactual, PicPay, iFood, Globoplay, Natura and GOL among them, with published cases for B3, Banco Hyundai and CPFL. BRQ suits clients who want the design and the build handled by one supplier.

What to look for in a São Paulo UX design agency

Start with research. Good UX work in Brazil depends on talking to Brazilian users, in Portuguese, across very different income levels and regions, and a firm should be able to show you how it recruits participants and turns interviews into decisions. Ask to see a past research plan and the synthesis that came out of it.

Decide how close design needs to sit to engineering. Several firms on this list, such as CI&T, Thoughtworks and BRQ, are technology companies first, and their designers work inside delivery squads. Specialist studios such as Livework and Tellus go deeper on service design and organisational change but will usually hand over to an in-house or third-party build team. Either works well if the handover is planned from the start.

Check the commercial model. São Paulo suppliers commonly offer fixed-scope projects, dedicated squads or staff augmentation, and each sets different expectations about who owns the backlog and the design decisions. Agree how success will be measured, whether that is task completion, conversion or service metrics, before the first sprint.

Look at how the firm manages its working material. A UX project produces interview recordings, research notes, journey maps, prototypes and many rounds of interface files. Clients get more from the work when there is one place to find the latest version, comment on it and see what was decided, instead of a trail of links across email and chat.

How Fabric helps UX design teams

Fabric gives a UX team one workspace for research, design files and client feedback, with AI search across all of it. The setup for UI and UX agencies keeps each client’s briefs, recordings, prototypes and decisions together in its own space.

User interviews and usability sessions can be uploaded to Fabric, where audio and video transcription makes every recording searchable with clickable timestamps. Search then works by meaning across transcripts, documents, images and PDFs, so a researcher can find every session where users mentioned a confusing checkout step without rewatching them. Canvas is an infinite whiteboard that can embed Figma files, which suits affinity mapping and journey maps.

For client review, designers can share work through an external link that works without sign-up, and clients leave threaded comments and @mentions on any file. With annotations, reviewers can highlight and comment on PDFs and documents such as research reports and specs, draw on images and leave timestamped comments on video. There is more on running review rounds in how to get client feedback on a design.

On Team plans, self-writing docs maintain a page for each client from meetings, Slack and the workspace, covering decisions, deliverables and open items. That gives a new designer joining a long product engagement the history of past decisions in one place.

Self-writing docs are included on Team plans, which start from $125 a month. See plans for teams.

Frequently asked questions

What is the best UX design agency in São Paulo?

It depends on the job. CI&T and BRQ suit large design and build programmes, Livework and Instituto Tellus specialise in service design, and Taqtile and Questtonó take on product discovery and new digital products at a smaller scale.

What is the difference between UX design and service design?

UX design usually focuses on a digital product such as an app or website. Service design looks at the whole service, including staff, channels and back-office processes. Livework and Instituto Tellus work mainly at the service level, while most of the other firms here concentrate on digital products.

Should I hire a technology consultancy or a specialist studio for UX work?

A consultancy such as CI&T, Thoughtworks or BRQ can design and build with the same team, which reduces handover risk on large products. A specialist studio tends to give more senior attention to research and strategy. Many clients use a studio for discovery and a technology partner for delivery.

Where can I find brand and visual identity studios in São Paulo?

This list covers product and digital experience firms. For identity, naming and brand strategy, see the best branding agencies in São Paulo, and for multidisciplinary studios, the best design agencies in São Paulo.

How should a UX agency share research and prototypes with clients?

Most firms combine a design tool such as Figma with a shared space for recordings, reports and decisions. The useful test is whether a client can find the latest prototype, the research behind it and the open feedback without asking the team where things are.

Related lists

UX design agencies in other cities: New York · London · Los Angeles · Chicago · Toronto

More in São Paulo: Creative agencies · Design agencies · Branding agencies · Marketing agencies · Advertising agencies · Social media agencies

Run your UX studio on Fabric: Fabric for UI and UX agencies · Fabric for product design agencies · Best design feedback tools