Customer.io
Add people and record events in Customer.io.
About
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What is Customer.io?
Customer.io is a customer engagement platform for sending automated email, push, SMS and in app messages based on what people do in your product. It builds campaigns from people's attributes and the events they trigger. This connection lets Fabric's assistant keep people and events up to date, in plain language.
What Fabric's assistant can do with Customer.io
Once Customer.io is connected, Fabric's AI assistant can update Customer.io from a simple request.
Add and update people. Create or Update a Person adds someone or changes their attributes, for example after a sales call logged in Fabric.
Record events. Create Event records something a person did, such as attending a webinar, and Create Anonymous Event records one for a visitor who is not identified yet. Events can then start your Customer.io campaigns.
You stay in control
The assistant works from your instructions, and it confirms with you before recording events that can start campaigns, unless you've told it not to for a particular task.
A Fabric AI job can run on a schedule, such as adding the week's event attendees to Customer.io.
How people use it
Marketers add webinar attendees and record an attended event.
Product managers update a customer's attributes after a research interview.
Growth teams record offline events, such as a signed contract, so the right campaign follows.
Frequently asked questions
What does the Customer.io connection do?
It lets Fabric's assistant create or update people and record events and anonymous events.
Can I add people to Customer.io with AI?
Yes. Give the assistant their details and it adds or updates them.
Can it trigger a campaign?
Recording an event can start a campaign you set up in Customer.io, so the assistant confirms first.
Can it send email directly?
Not with a dedicated action. Messages are sent by your Customer.io campaigns.
Can it look up a person?
There is no action for looking people up.
Does the assistant change people on its own?
No. It acts on your instructions.
Is my data secure?
Everything in Fabric is encrypted in transit and at rest, and the connection acts on your account with your authorization. See the privacy and security guide.
Does Fabric work with other marketing tools?
What is Fabric?
Fabric is an AI workspace for your projects, ideas, and files.
Save anything – PDFs, images, links, notes, voice memos, videos – and search across all of it by meaning, not just keywords. Think visually on an infinite canvas, connect your tools like Gmail, Google Drive, Notion, and Figma, and work alongside a personal AI assistant that knows your work, remembers your context, and gets smarter the more you use it.
Available on web, iOS, Android, and desktop.
