Best Social Media Agencies in Lisbon (2026)

Introduction

Six social media and creator agencies in Greater Lisbon stand out in 2026, ranging from a social-first shop in Santos to a talent agency with a dedicated digital creators department. Each one runs social, influencer or community work as a core service.

Portuguese brands are treating influence as a contract worth winning on its own. In February 2026 Marketeer reported that Rock in Rio Lisboa had handed the strategy and operation of its influencer marketing for the 2026 edition to milk&black, and in May the same agency renewed its New Balance partnership in Portugal for three more years. The wider client base is familiar from the city’s other agency work: telecoms, banking, retail, FMCG and tourism, plus a tech and startup community drawn by Web Summit.

The list is short by design. Each firm here has a Lisbon or Greater Lisbon office shown on a page checked for this list, along with a sign of activity in 2026, and agencies whose office or current activity could not be confirmed were left out. The order carries no ranking, since the right choice depends on whether you need daily community management, paid social or access to talent.

The best social media agencies in Lisbon

1. FAW.

Founder-led · Santos · faw.pt

FAW. is a digital communication agency on Avenida 24 de Julho, built around making companies’ social channels work harder. Clutch lists it as founded in 2020, with about 70% of its services in social media marketing. Its founders, whom the site calls the “FAWnders”, run content (Francisca Seabra), digital (Adriel Costa) and business development (Miguel Baptista Fernandes).

Published cases include Ageas Cooljazz, LisbonWeek, Marie Blachère and Re-move, along with one on Garcias CEO Filipa Garcia. The wider client list leans towards hospitality, health and consumer names such as Bullguer and Museum of Illusions. Services cover photo sessions, video, carousels and podcasts, with paid media managed alongside them.

2. Duzentos

Partner-owned · Lisbon · duzentos.pt

Duzentos is a communication and digital marketing agency with an office on Rua das Pedralvas, led by four partners including CEO Bruno Assunção. Social is a named discipline with its own head, Mariana Guerreiro, and sits alongside creative, motion and performance teams.

Its work has a sports slant: adidas x SL Benfica for the launch of the 2023/24 jerseys, and “Move As You Are” for SPORTINO x adidas. Other clients include MAPFRE, Bricomarché and RE/MAX. The social offer covers strategy, content production, community management, paid social and influencer collaborations, so it suits brands that want those handled by one team.

3. L’Agence Lisboa

Ownership not stated · Lisbon · lagence.pt

L’Agence Lisboa is a talent agency on Rua Alexandre Herculano with more than three decades in the Portuguese market, covering models, actors, presenters and commercial work. Its Digital Creators department represents about 50 people, and the team has over ten years in the digital market.

The roster includes Cláudia Vieira, Jessica Athayde, Filomena Cautela, Diogo Amaral and Ricardo Pereira. The department manages creator careers, consults on strategy, runs influencer campaigns and reports on results using tools such as Emplifi, Primetag and Sway. It works from the talent side, so a brand will still need someone to run its own channels day to day.

4. Notable.

Ownership not stated · Pedrouços · notable.pt

Notable. describes itself as “Brands & Celebrities”: a communication consultancy and talent management firm led by CEO Inês Mendes da Silva, whose background is in PR and personal branding. A team of about 13 includes a head of brands, a head of talent, a social media manager and two content creators and producers.

Brand clients on its site include NOS, Honest Greens, Taberna Londrina and the Madeira promotion association. A directory profile also places racing driver António Félix da Costa among the public figures it works with. PR runs through most of the offer, which makes it a natural fit where a campaign depends on a public figure’s reputation as much as on reach.

5. We Love Social

Ownership not stated · Oeiras (Taguspark) · welovesocial.pt

We Love Social is an e-PR agency founded in 2015 and based at Taguspark in Porto Salvo. It describes itself as the first agency of its kind in Portugal, combining traditional press relations with social media.

Services include social media, influencer marketing, press relations, strategy, design, web development, events and training. The site names no clients, so ask for recent examples and references before shortlisting. The training offer may interest in-house teams that plan to keep some channels themselves.

6. Do It On

Ownership not stated · Odivelas · doiton.agency

Do It On is a small marketing and communications agency in Odivelas that treats influencers as part of a wider mix of PR, digital marketing, events and strategic communication. Its influencer work spans profile definition, campaign planning, relationship management, monitoring and reporting, and Clutch lists a packaged option called “Digital Influencer in a Box”.

The agency also runs thought leadership campaigns using executives’ own profiles, which is useful for B2B brands. Influencer Marketing Hub names Lyca Mobile and IED among its clients. Its size makes it a reasonable option for a contained campaign with a modest budget.

What to look for in a Lisbon social media agency

Start with the type of firm. Social-first shops such as FAW. run channels every day, PR-led firms such as We Love Social and Notable. approach social through reputation and media, and talent agencies such as L’Agence Lisboa represent the creators themselves. A brand may need more than one of these, and it helps to be clear which job you are hiring for.

Ask about the relationship with creators. Portugal is a small market where the same names appear in many campaigns, so an agency that also represents talent may have an interest in recommending its own roster. That can be useful for access. Ask how creators are selected and whether options from outside the roster are considered.

Check language and reach. Many Lisbon teams work in Portuguese and English, and community management in European Portuguese is a different skill from translating a global calendar. Ask who writes the replies, who covers evenings and weekends, and what happens during a complaint or a crisis. For paid influencer posts, ask how disclosure is handled, and leave the final view on advertising rules to your own legal team.

Look closely at how content moves through approval. Social calendars create many small files on short deadlines, often with a brand manager, a legal reviewer and a creator all commenting. An agency with one clear place for drafts, feedback and final assets will lose less time to version confusion, particularly when a post has to go live the same day.

How Fabric helps social media agency teams

Fabric gives a social team one workspace for content, client feedback and account knowledge, with AI search across it. The setup for content creation agencies suits agencies running several accounts at once: one space per client, with calendars, briefs, raw footage and finished posts kept together.

A content calendar can run from a folder. With Kanban, any folder becomes a board whose cards are the files themselves, so a reel moves from draft to review to approved without being copied elsewhere.

Client feedback goes through shared links. Share a file or folder with the client as a commenter, and they can respond without signing up. Annotations cover timestamped comments on video and audio, drawings on video frames and images, and highlights on PDFs and documents. The team marks each comment completed as it is dealt with, so a round of changes works like a checklist. There is a step-by-step guide to getting client feedback on a video. Finished libraries can then be published as a web page, which is view-only with optional download.

Creator footage and past campaigns stay findable. Transcription makes uploaded audio and video searchable, with clickable timestamps, and search works by meaning across documents, images and recordings, so a team can find the clip where a creator mentions a product without rewatching a day of rushes.

On Team plans, self-writing docs can maintain a page for each client from meetings, Slack and the workspace, covering decisions, deliverables and open items. Team plans start from $125 a month. See plans for teams.

Frequently asked questions

What is the best social media agency in Lisbon?

The right one depends on the job. FAW. and Duzentos suit brands that want channels and content run for them, L’Agence Lisboa suits brands looking for creators to work with, and We Love Social and Notable. suit briefs where PR and social need to work together.

What is the difference between a social media agency and an influencer talent agency?

A social media agency usually works for the brand, handling strategy, content and community on its channels. A talent agency represents creators and manages their careers and commercial deals. Some firms do parts of both, such as Notable., which works with brands and public figures.

Which Lisbon social media agencies also handle paid social?

FAW. manages paid media alongside its content work, and Duzentos lists paid social as a service, with performance staff on its team. Brands that need broader performance or growth work may prefer a full-funnel firm from our list of marketing agencies in Lisbon.

Are all of these agencies in central Lisbon?

Four are in the city. We Love Social is at Taguspark in Porto Salvo, Oeiras, and Do It On is in Odivelas. Both are in Greater Lisbon.

Do Lisbon social media agencies work in English?

Many Lisbon agencies work in Portuguese and English, and some of the sites above have English versions. Ask to meet the person who will write your community replies, particularly if your audience is outside Portugal.

Related lists

Social media agencies in other cities: New York · London · Paris · Barcelona · Berlin

More in Lisbon: Creative agencies · Marketing agencies · Advertising agencies · Branding agencies · Content studios · Video production

Run your agency on Fabric: Fabric for agencies · Fabric for TikTok agencies · Content planning