Best Social Media Agencies in Helsinki (2026)

10 Helsinki social media agencies in 2026, from TikTok and influencer specialists to the social teams of larger communications groups


Introduction

Helsinki has a compact but busy social media agency scene, and the 10 agencies below cover most of what a Finnish brand needs: social-first strategy, short-form video, community management and influencer campaigns. They were chosen for recent work, 2025 and 2026 recognition, and the strength of their client lists.

The past year brought several changes of name and ownership. Kurio, one of Finland’s best-known social agencies, now trades as SAMY within the SAMY Alliance. Mellakka Helsinki bought the influencer agency Hypement in 2025 and renamed its talent arm Kollab in March 2026, while Asennemedia announced in November 2026 that it is buying the PR agency Sugar Helsinki. At the Finnish Comms Awards on 5 November 2026, NoA | Bob the Robot won both the social media and the influencer marketing categories.

Every agency here has an active office in Greater Helsinki in 2026. The list is unranked, since the right choice depends on your channels, budget and how much of the work you want to keep in-house.

The best social media agencies in Helsinki

1. SAMY (formerly Kurio)

Part of SAMY Alliance · Punavuori · kurio.fi

Kurio built its name as a dedicated social media agency in Helsinki and became SAMY in early 2026, keeping the same team under the new name. SAMY Alliance is an international network of social agencies in more than 50 markets. The Helsinki office covers content strategy, paid social, creative campaigns and content production, and it runs a long-standing Social Brand Master Class for marketers, now in its 19th edition.

Recent work includes Fazer’s April Fool’s “I’ll Just Have One Piece” chocolate stunt, the “Dis-Inspirational Quotes” campaign for The Missing Billion Initiative, Fazer Remix “Influencer Remix”, Arla Lempi and Neste and Ponsse’s “Finlandia by Forest Machines”. A campaign for a Finnish energy school ranked fourth at the Global SABRE Awards.

2. Mellakka Helsinki

Part of the N2 group, partly owned by WPP · Punavuori · mellakka.fi

Mellakka Helsinki is a PR and communications agency founded in 2012 that has grown into Finland’s largest influencer marketing agency, helped by its 2025 acquisition of Hypement. It won Most Impactful Agency of the Year at the Tubecon Awards 2026 for its influencer work, and the Finnish Comms Awards named it Communication Agency of the Year in 2025.

At the 2026 Finnish Comms Awards it won the launch category for Fiksuruoka and the PR event category for Lidl’s “Lidlerie”. Other recent clients include Paradox Museum Helsinki, whose launch won at the ICCO Global Awards, and the beer brand 1664. Hypement’s former clients included Kotipizza and Coca-Cola.

3. Kollab

Majority owned by Mellakka Helsinki · Punavuori · kollab.fi

Kollab is the former Mellakka Management, renamed in March 2026 and repositioned as what it calls Finland’s first creator impact agency. It represents just over 40 Finnish creators and media personalities, and it helps brands and agencies choose creators and plan campaigns and activations.

Its services run from influencer and channel strategy to production of social content, shoots, podcasts and copywriting. It shares an office with Mellakka Helsinki, so brands that want PR and creator work joined up can use both, while agencies can brief Kollab on its own for talent.

4. NoA | Bob the Robot

Part of The North Alliance · Kruununhaka · bobtherobot.fi

Bob the Robot is a Helsinki creative agency founded in 2002 and, since 2022, a founding partner of NoA Finland within the Nordic group The North Alliance. It is a full creative shop, though its social work drew the most attention in 2026: at the Finnish Comms Awards it won the social media category with “TikTok Currency” for Verkkokauppa.com and the influencer marketing category with “City of Triplan pormestarivaalit” for Mall of Tripla.

Long-standing clients named by The North Alliance include S Group, Valio, Elisa, Anora and Veikkaus. Its Elisa hologram gig with the rapper Mikael Gabriel is a good example of how it mixes artists, tech and social distribution.

5. LM Someco

Finnish agency · City centre · lmsomeco.fi

LM Someco combines creative planning, communications, technology and social media expertise in one marketing communications agency, with offices on Eteläesplanadi in Helsinki and in Turku. It lists about 60 staff, and its services include paid social, content marketing, design, analytics dashboards and training.

Featured work includes Jenkki Fresh, Läkerol More and Orkla’s Taffel limited-edition flavours. In October 2026 it reported a client NPS of +74 from a survey run by Crowst in May 2026, and its team speaks regularly at AKL and IAB Finland events.

6. TROOT

Finnish agency · Helsinki · troot.fi

TROOT is a Helsinki creative agency founded in 2014 that specialises in social media campaigns, content and experiences. It works with marketers, employers, media houses and event organisers, and publishes its own research and guides, including a 2026 study on how Finns discover brands on social media and a guide to TikTok marketing.

Case studies on its site include Humak, Caverion, Eckerö Line and Sanoma. Its client logos also include DNA, Yle, Novita and Hartwall, which suits brands looking for a team that does both employer and consumer social.

7. Noord

Finnish agency · Kallio · noord.fi

Noord has been running since 2019 from Kallio and connects influencers with social content production for brands. Its services are influencer marketing, Twitch marketing and social content for Instagram, TikTok, YouTube and LinkedIn.

Named clients include KFC, Fressis, Porokylän leipomo, Publiva and Alfmix, and Jaloviina chose Noord as its social media agency. The Twitch practice is unusual in Helsinki and worth a look for brands aimed at gaming audiences.

8. Asennemedia

Finnish agency · Kamppi · asennemedia.fi

Asennemedia describes itself as an influencer marketing specialist. It plans creative concepts, manages creator campaigns, sends PR mailings, runs PR events and sells podcast advertising. In November 2026 it announced the purchase of the Helsinki PR agency Sugar Helsinki, which adds media relations to its creator work.

Past projects include RFSU’s pregnancy test campaign, Plan International’s “Tytöt tahtoo” and Estrella’s 2025 campaigns. Ask how the Sugar Helsinki team will be combined with the existing one if your brief spans both PR and influencer work.

9. Miltton

Finnish-headquartered group · Sörnäinen · miltton.com

Miltton is a Helsinki-based communications and consulting group with offices across the Nordics, the Baltics, Brussels, London and Washington, DC. Its social and influencer marketing team handles strategy and execution together, and its in-house video and photography service produces social video, brand films and podcasts.

Clients named on its site include Telia, the University of Helsinki, Finago and Intrum. It suits organisations whose social channels sit close to public affairs, reputation or employer branding, since Miltton runs those practices alongside its social team. Reetta Wallén was appointed creative director in October 2026.

10. Flink Social PR

Finnish agency · Ullanlinna · flinkpr.fi

Flink Social PR is a small Helsinki agency founded in 2024 that combines a product showroom with influencer and social media services. Brands display products in its Helsinki showroom, and Flink handles PR mailings, events, UGC, influencer campaigns and social media management around them.

It works mainly with fashion and lifestyle brands. It is a good fit for consumer brands that want product seeding and creator content run from one place, rather than large multi-market social programmes.

What to look for in a Helsinki social media agency

Start by deciding whether you need a social agency, an influencer agency or both. Several Helsinki agencies now do both, and the distinction matters less than it did. Still, talent-led firms such as Kollab plan around the creators they represent, while content-led shops such as SAMY or TROOT start from your channels and formats.

Check language and platform depth. Most Finnish brands run social in Finnish and Swedish, and some need English for export markets. Ask to see recent work on the platforms that matter to you, especially TikTok and LinkedIn, where formats and paid options change often.

Ask how results are measured. A good agency will agree with you up front whether the goal is reach, engagement, traffic or sales, and show you reporting from current clients. Influencer work in Finland also comes with disclosure rules for commercial collaborations, so ask how the agency handles labelling and contracts.

Finally, look at how content is produced and approved. Social teams can publish dozens of posts and short videos a month, and each one needs a quick round of client feedback. Agencies that keep drafts, footage and comments in one place, with a clear record of what was approved, tend to keep calendars on schedule.

How Fabric helps social media agency teams

Fabric gives a social team one workspace for its content, client feedback and planning, with AI search across all of it. The setup for social content agencies is built around running many client accounts at once, with briefs, raw footage, finished posts and call notes kept in one space per client.

Short-form video takes up a lot of storage. Fabric’s cloud drive streams files on demand, so editors can open heavy footage without filling a laptop. Uploaded video and audio are transcribed and searchable, which helps when someone needs the clip where a creator mentions a product. Any folder can also become a Kanban board whose cards are the files themselves, which suits a content calendar moving from draft to approved.

For approvals, share a file or folder with the client as a commenter. Shared links work without sign-up, and annotations let reviewers leave timestamped comments on video and audio, draw on a video frame or an image and attach a comment to the drawing. The team marks each comment completed as it is handled, so feedback works like a checklist. There is more on this in how to get client feedback on a video.

On Team plans, self-writing docs can maintain a page for each client from meetings, Slack and the workspace, covering decisions, deliverables and open items. That helps when a community manager hands an account to a colleague.

Self-writing docs are available on Team plans, which start from $125 a month. See plans for teams.

Frequently asked questions

What is the best social media agency in Helsinki?

It depends on the brief. On 2026 recognition, NoA | Bob the Robot won both the social media and influencer marketing categories at the Finnish Comms Awards, and Mellakka Helsinki was named Most Impactful Agency of the Year at the Tubecon Awards. SAMY (formerly Kurio) has run as a dedicated social agency in Helsinki for many years.

What happened to Kurio?

Kurio rebranded as SAMY in early 2026. The team and office in Helsinki stayed the same, and the agency is part of the international SAMY Alliance network.

What is the difference between Mellakka Helsinki and Kollab?

Mellakka Helsinki is a PR and communications agency with a large influencer marketing practice. Kollab, renamed from Mellakka Management in March 2026, represents creators and helps brands and agencies plan creator campaigns. Mellakka Helsinki is its largest owner.

Should I hire a social media agency or a marketing agency?

A social agency is the better fit when most of the work is content, community and creators. If social is one channel among search, email and paid media, a full-funnel firm may suit you better; see the best marketing agencies in Helsinki.

How do social media agencies get client approval on posts and videos?

Most share drafts through a review link and collect comments before scheduling. In Fabric, the agency shares the file or folder with the client as a commenter, the client leaves timestamped comments or draws on frames and images, and the team marks each comment completed once it is fixed.

Related lists

Social media agencies in other cities: Stockholm · Copenhagen · Oslo · London · New York

More in Helsinki: Creative agencies · Marketing agencies · Advertising agencies · Content studios · Photography studios

Run your agency on Fabric: Fabric for TikTok agencies · Content planning · Best social media scheduler for agencies

The AI cloud loved by the world's best creative teams

The AI cloud loved by the world's best creative teams