Best Branding Agencies in Copenhagen (2026)

12 Copenhagen branding agencies working in 2026, from long-established brand consultancies to young identity studios serving startups


Introduction

These 12 Copenhagen branding agencies cover brand strategy, naming and visual identity, for clients ranging from global industrial groups to early-stage startups. They were chosen for their current work, their client rosters and how central strategy and identity are to what they sell.

Danish branding has a long local history: Kontrapunkt dates from 1985, Brandhouse from 1987 and Kunde & Co from 1988. Much of the work grows out of the country’s main industries, so pharma, energy, food and furniture names recur on these client lists, including Novo Nordisk, Ørsted, Carlsberg, Arla and Fritz Hansen. Recent projects include Norgram’s brand design for the World Road Running Championships, held in Copenhagen in 2026, and Kontrapunkt’s identity for The Royal Danish Collection, a Danish Design Award finalist in 2026.

Every firm here shows a Copenhagen or Frederiksberg office on a page checked in 2026. Multidisciplinary design studios and idea-led campaign shops have their own lists. This one is unranked, since the right choice depends on your brief, your sector and the size of the rollout.

The best branding agencies in Copenhagen

1. Kontrapunkt

Partner-led · Indre By · kontrapunkt.com

Kontrapunkt began in 1985 and describes itself as a creative lead agency working across strategy, design, technology and storytelling. It runs from Nikolaj Plads alongside an office in Tokyo, and it shares space in New York with Bjarke Ingels Group. The firm earned B Corp certification in October 2023, and its visual identity for The Royal Danish Collection was a Danish Design Award finalist in 2026.

Selected clients include Novo Nordisk, Ørsted, Arla, DSB, LEGO, Pandora and Mitsubishi Motors. Its Royal Copenhagen project covered identity, messaging, tone of voice and a bespoke typeface, which shows how far an engagement can run. The portfolio also has a strong Japanese strand, with Shiseido, Suntory and Tasaki among the projects.

2. eTypes

Partner-led · Vesterbro · e-types.com

eTypes has worked from Copenhagen since 1997 across visual identity, type design, digital design and reporting. It is run by six partners from Vesterbrogade, one of whom is creative director of Playtype, the type foundry linked from its site.

Current work on its site includes GUBI, Roskilde Festival, Pas Normal Studios, Bang & Olufsen, Royal Copenhagen and Statens Museum for Kunst, plus reporting work for LEGO. Its Roskilde Festival identity was shortlisted at the Creative Circle Awards in 2023. Copenhagen Contemporary and Ny Carlsbergfondet are listed as forthcoming projects.

3. Everland

Partner-led · Indre By · everland.dk

Everland is a brand and design agency for consumer brands. It launched in 2018 as a separate company within Kontrapunkt Group, having previously been Kontrapunkt FMCG, and it still lists the same Nikolaj Plads address. It also has an Oslo office. The agency describes itself as the most awarded agency at the DBA Design Effectiveness Awards 2024.

Its site cites around 20 years of work on Carlsberg’s global brand, alongside REMA 1000, Danone and Anthon Berg. Packaging and shopper design are the historical core of the firm, and there is a separate offer for start-ups.

4. Brandhouse Subsero

Ownership not published · Østerbro · brandhouse.com

Brandhouse Subsero is a Danish branding agency registered in 1987, with its office on Middelfartgade. Its approach is called Branded Behaviour, which links brand strategy to how customers experience a company at each point of contact. It backs this with an annual customer study of large Danish retail and service companies.

Cases on its site include Netto, Synoptik, Volkswagen and an international campaign for HiFi Klubben. The agency also handles graphic production, marketing automation and film in-house, so it suits retailers who want strategy and execution from one supplier.

5. Kunde & Co

Founder-led · Østerbro · kunde-co.com

Jesper Kunde founded Kunde & Co in 1988 and remains its CEO. The firm describes itself as a full-service agency and strategic advisory, with more than 100 people across Copenhagen, Düsseldorf and Zürich. It published The Kunde Report 2026, a collection of global cases and strategic drivers.

Clients include Maersk, Grundfos, Danfoss, Oticon, Samsung and Volvo, so the roster leans towards industrial and B2B brands. Its services extend to product marketing, ESG and mergers and acquisitions, which makes it a fit for brand work tied to a corporate event.

6. Make

Partner-led · Indre By · make.dk

Make is a strategic brand consultancy of 25 people on Vester Farimagsgade, working across strategy, design and communication with leadership teams. Its services run from positioning and naming through visual identity to launch and internal engagement, with a dedicated ESG lead among the partners.

Featured projects include the repositioning and rebrand of Falck, positioning for FLS and a rebrand of Danmarks Naturfredningsforening, as well as a brand framework for Jewson, STARK Group’s largest UK retailer. The client list also takes in Genmab, Demant, Ørsted and VELUX, which gives it useful range in life sciences and industry.

7. Norgram

Founder-led · Copenhagen · norgram.co

Norgram is a studio for brand identities and digital experiences, co-founded by Mathias Høst Normark and Sebastian Gram, with bases in Copenhagen and Aarhus. The studio reports more than 50 awards, including D&AD, Creative Circle and Webby Awards, plus a Grammy nomination.

Its 2025 projects include the brand design for the World Road Running Championships in Copenhagen, an identity refinement with YouSee’s internal design team, and new identities for Robot.com and Reown. Earlier clients include Google, Nike, IKEA and Muuto. Technology companies feature often in its recent work.

8. Homework

Founder-led · Indre By · homework.dk

Homework is a creative direction and design workshop founded in 2005, with Jack Dahl Sakurai as founding creative director. It works from a workshop and showroom on Bredgade, and focuses on luxury brands in well-being, beauty, living and art. Services cover brand identity, packaging, editorial, art direction, motion and spaces.

Recent projects include a Viktor & Rolf Fragrances holiday campaign for 2025, refill and outer packaging for Prada Beauty, and a velvet metal collection for Guerlain. Danish clients include Royal Copenhagen, Fritz Hansen and Vipp. Its services start from visual expression, so it may suit a client that already has its positioning settled.

9. Re-public

Partner-led · Indre By · re-public.com

Re-public is a small strategic design agency that has worked in Copenhagen since 1999, covering branding, visual identity, digital design and cross-media work. Its awards list includes a Red Dot Grand Prix for corporate identity in 2011, Dezeen’s Graphic Design Project of the Year in 2019 for Hafnia-Hallen and a German Design Award Gold in 2021 for Epinion.

Featured work includes AKI BLOK, Boligkontoret Danmark, HC København, Nordstern and Dyrenes Beskyttelse. The portfolio points to Danish organisations in property, sport and animal welfare, and a small team is worth weighing against the size of the rollout.

10. AM

Founder-led · Copenhagen · amcopenhagen.com

AM is a branding and graphic design agency led by founder and CEO Kristina May, with services split into brand strategy, identity and experience. It also runs Design Kan, a podcast on branding, and published a series of brand strategy articles through 2026 on projects including IIH Nordic, a company that had outgrown its name, and a custom typeface for Kunst På Arbejde.

Other work includes Arne Jacobsen, FSR Danske Revisorer, Kræftens Bekæmpelse, Plantorama and TONI Copenhagen. Naming, brand architecture and core narrative are listed as services in their own right, which is useful for companies that have outgrown their original name or structure.

11. Lazy Sundays

Founder-led · Nørrebro · lazysundays.studio

Lazy Sundays is a brand studio founded in 2023 on Nørrebrogade, and it reports having worked with more than 40 startups, scale-ups and global organisations across Europe, Asia and the US. Strategy, identity and website design are developed together, including short brand sprints.

Clients include Altrove, Numi, Pontera and Human Futures. The studio notes that Altrove and Numi both appeared in Wired’s Europe Top 100 startups of 2026. It is the youngest firm on this list and the most natural fit for venture-backed companies preparing for a launch or a funding round.

12. b14

Ownership not published · Frederiksberg · b14.dk

b14 is a design agency established in 2005 on Værnedamsvej in Frederiksberg, working on visual identity, digital design and development. It handles identity projects from research and concept through to implementation, and it builds and hosts open source digital products in Denmark.

Clients include Københavns Kommune, Statens Museum for Kunst, Statens Naturhistoriske Museum, Lundbeck, Ørsted, Velux Fonden and the law firms Plesner and Bruun & Hjejle. The combination of identity and long-term website support suits public institutions, foundations and professional services firms, and the agency also mentions an ISAE 3000 audit, which public-sector buyers may ask about.

What to look for in a Copenhagen branding agency

Start with the sector, as Copenhagen’s firms have clear specialisms. Everland and Brandhouse Subsero come from consumer goods and retail, Make and Kunde & Co from industrial and B2B brands, Homework from luxury and beauty, and Lazy Sundays from startups. A firm that already knows your category will need less time on context, though an outside view has its uses if you are repositioning.

Check how strategy and design are connected. Some firms here start with research and positioning and treat identity as the result, while others are led by a design director and expect the positioning to be largely set. Ask who runs each stage, and ask to meet the strategist as well as the designer before signing.

Think about reach early. Danish brands often need a rollout across many markets, and several firms here have international practices: Kontrapunkt reports clients in more than 20 markets and Kunde & Co in more than 50 countries. Danish-language tone of voice and English master copy are separate pieces of work, so agree who writes what. Type is another local strength, with Kontrapunkt and eTypes both offering bespoke typefaces, and licensing terms should be in the contract.

Finally, ask what you will receive at handover and where it will live. An identity project produces master logos, fonts, templates, guidelines and many rounds of comments. Agencies with a clear review process and a single, current source for approved files make the rollout easier for internal teams and outside suppliers.

How Fabric helps branding agency teams

Fabric gives a branding agency one workspace for files, client feedback and project knowledge, with AI search across all of it. The brand identity setup keeps research, positioning decks, logo files and guidelines together for each client.

Identity projects produce heavy design files and large image libraries. Fabric’s cloud drive streams files on demand so they take no local disk space, and shared team folders hold the latest versions. Search works by meaning across documents, images, PDFs and transcribed workshops and interviews, and colour search finds visual assets by shade. During discovery, similar search surfaces images that resemble a chosen reference, comparing composition, colour and subject.

Client feedback goes through sharing. A team shares a file or folder with the client as a commenter, and the link works without sign-up. Through annotations, commenters can highlight and comment on PDFs and documents, draw on a logo or layout image and attach a comment to the drawing, and leave timestamped comments on a brand film or a sonic logo, including a drawing on the video frame. The team then marks each comment completed, so feedback works like a checklist.

For the finished system, any file or folder can be published as a web page, which suits brand guidelines that need to stay current, since editing the source updates the page. Published links are view-only, with optional download, and can be password protected. Link analytics shows when a named recipient opened a pitch or a strategy deck and how long they spent with it. Fabric uses AES-256 encryption and holds CASA Tier 2, and data is not used to train AI models, though an agency should still check any client’s confidentiality terms against its own setup before sharing an unreleased rebrand.

On Team plans, self-writing docs can maintain a page for each client from meetings, Slack and the workspace, covering decisions, deliverables and open items. Password protection and link analytics are included on Pro and Team plans. See plans for teams.

Frequently asked questions

What is the best branding agency in Copenhagen?

There is no single answer, as the right agency depends on the brief. On recent recognition, Kontrapunkt was a Danish Design Award finalist in 2026 and Everland describes itself as the most awarded agency at the DBA Design Effectiveness Awards 2024. For industrial and B2B brands, Make and Kunde & Co have the longest client lists here.

What is the difference between a branding agency and a design agency?

A branding agency usually starts with positioning, naming and brand architecture, then builds an identity from them. A design agency tends to cover a wider spread of disciplines, often including digital products, print and spatial work. The line is blurred in Copenhagen, and studios working across many disciplines are covered in our list of the best design agencies in Copenhagen.

Which Copenhagen branding agencies work with consumer and retail brands?

Everland works with Carlsberg, Danone, REMA 1000 and Anthon Berg, and Brandhouse Subsero’s cases include Netto, Synoptik and HiFi Klubben. For luxury and beauty, Homework has worked with Prada Beauty, Guerlain and Lancôme.

Which agencies suit startups in Copenhagen?

Lazy Sundays works mainly with startups and scale-ups, and develops strategy, identity and websites together. Norgram has recently built identities for younger technology companies such as Reown and Document Drafter. Everland also has a separate start-up offer aimed at consumer brands.

Can a Copenhagen branding agency handle an international rollout?

Several can. Kontrapunkt has an office in Tokyo and reports clients in more than 20 markets. Kunde & Co has offices in Düsseldorf and Zürich and reports clients in more than 50 countries, and Everland has an office in Oslo. Ask to see a past rollout of a similar scale, including how local market teams were supplied with approved files.

Related lists

Branding agencies in other cities: New York · London · Los Angeles · Chicago · Toronto

More in Copenhagen: Creative agencies · Design agencies · Advertising agencies · Marketing agencies · UX design agencies · Social media agencies

Run your agency on Fabric: Fabric for brand strategy agencies · Fabric for agencies · Best digital asset management for agencies

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